Over 6,800 residential units have been officially signed online! New policies for Zhongshan's property market are delivering results.
Since the promulgation of the "Several Measures of Zhongshan City to Promote the Steady and Healthy Development of the Real Estate Market" on April 30th, the demand for new high - quality projects in Zhongshan has been strong, and the second - hand housing market has also shown strong performance. The signals of market recovery have been continuously strengthening.
New Housing Market: The popularity of high - quality housing is rising, and the transactions in core areas are remarkable
From April 30th to June 3rd, a total of 2,439 new commercial housing units were signed online in the city, with a transaction area of 297,900 square meters. Compared with the same period last year, the number of units increased by 34.4% and the area increased by 47.4%. Compared with the previous period, the number of units increased by 9.5% and the area increased by 17.0%. The recovery trend of the real estate market has been continuously emerging.
Since the beginning of this year, the number of "good house" projects entering the market in the city has been steadily expanding, and the market popularity has been continuously rising. In the past month, a total of 196 "good house" projects were signed online in the city, with a year - on - year increase of 127.9% and a month - on - month increase of 27.3%. The proportion of the online - signed area and online - signed amount of these projects in the city's commercial housing is 9.4% and 15.9% respectively. High - quality commercial housing has become an important support for driving the new housing transactions in the city.
From the perspective of the regional structure of transactions, Torch High - tech Zone, Shiqi Sub - district, Tanzhou Town, Dongqu Sub - district, and Xiqu Sub - district rank among the top five in terms of the online - signed area of commercial housing in the city. The total online - signed area of these areas accounts for 65.9% of the city's total. The online - signed scale of commercial housing in the above - mentioned towns and sub - districts has increased significantly compared with last year. The driving effect of transactions in core areas is prominent, and the recovery characteristics of the city's real estate market are distinct, with the fundamentals of recovery continuing to improve.
Second - hand Housing Market: The quantity is increasing and the price is stable, and market confidence is gradually being restored
From April 30th to June 3rd, the online - signed area and the number of second - hand housing units were 540,200 square meters and 4,447 units respectively, with a year - on - year increase of 31.18% and 32.08% respectively. The market trend has been continuously improving. As market confidence is gradually restored, the asking prices of owners in many popular areas have been slightly raised, driving the actual transaction prices to rise moderately, showing an overall positive trend.
Land Market: The linkage mechanism of "people, housing, land, and money" is continuously being improved
Since 2026, Zhongshan City has sold 2 residential land parcels. Among them, the G21 - 2025 - 0161 land parcel on the east side of Qiwan Road in Dongqu Sub - district, which was won by Zhongshan Jusong Real Estate Development Co., Ltd., has a land area of 13,000 square meters and a transaction price of about 160 million yuan. The G17 - 2025 - 0159 land parcel on the south side of Jingdi Road in Henglan Town was won by Zhongshan Henglan Enterprise Service Co., Ltd., with a land area of 26,000 square meters and a transaction price of about 230 million yuan. It is understood that Zhongshan will also launch residential land parcels one after another to meet the rigid and improved housing needs and help the real estate market continue to develop steadily and healthily.
Since the implementation of the new policy, the real estate market in Zhongshan has generally tended to be stable and improving, and the market foundation has been further consolidated. The latest data from the Municipal Bureau of Statistics shows that the permanent population of the city reached 4.5723 million at the end of 2025, a net increase of 77,700 people compared with the previous year. The dividends of urban development are continuously being released, and the steady growth of the population will provide strong support for housing demand. Looking ahead, with the continuous optimization of the linkage mechanism of "people, housing, land, and money", the real estate market in Zhongshan is expected to enter a new stage of healthier, more stable, and more sustainable development.
This article is from the WeChat public account "Zhongshan Release", and is published by 36Kr with authorization.