Dreame's foray into car manufacturing starts with "rockets".
On April 27th, the Palace of Fine Arts in San Francisco, a century - old landmark in the United States, hosted a technology press conference.
The global press conference week of Dreame Technology with the theme of "DREAME NEXT" kicked off here. At the rear of the red super - car on the exhibition stand, two solid rocket boosters were particularly eye - catching. This is the Nebula NEXT 01 JET Edition, which was built by Dreame's "Starry Sky Project" and is known as the "rocket car" in the industry.
From R & D leaders in the automotive industry, supply - chain practitioners to industry analysts, all eyes were focused on it.
This rocket car is equipped with a specially - customized dual - solid rocket booster system, which can achieve an instantaneous response in 150 milliseconds. The maximum thrust is 100 kilonewtons, close to the thrust of a single engine of a Boeing 737. The vehicle can accelerate from 0 to 100 km/h in just 0.9 seconds.
Also unveiled at the same time were a series of technologies from the "Twelve Full - stack Technology System of the Starry Sky", including the flagship - level lidar DHX1, the first mass - producible all - solid - state battery, and the full - by - wire intelligent chassis.
However, what is more worthy of attention than the parameters is the nature of this press conference. Rather than saying that this rocket car is a display of Dreame's latest achievements, it is more appropriate to say that Dreame is using this rocket car as a carrier to conduct a global technology preview.
Behind this is Dreame's consistent concept: technology first, then products.
Dreame's foray into the automotive industry has long been foreshadowed
Currently, the Chinese automotive industry is undergoing an upgrade. China's new - energy vehicles are now at the forefront of the world in terms of manufacturing capabilities and intelligent levels. However, the fierce competition is still mostly limited to the domestic market, and there has not been a real breakthrough on the global high - end stage.
The global high - end new - energy market is still a blue ocean at present. Traditional ultra - luxury brands are cautious in their electrification steps, and emerging brands have not yet established a solid benchmark. This is the gap that Dreame is trying to fill with technology.
However, the automotive industry is ultimately a highly complex one. To top the global market, excellent hardware and software capabilities are just the entry ticket. The more crucial thing is whether one can open up a new development path for the industry and bring new technology and product definitions.
The appearance of Dreame's rocket car is an attempt to respond to this deeper proposition.
Since its establishment, Dreame has always adhered to a fundamental belief: core technology is the foundation of everything. When the founder Yu Hao established the company, he clearly stated the concept that "products must have a certain technological barrier". The first project after the company's establishment was to develop a 100,000 - rpm digital motor comparable to the world's highest level.
Interestingly, the high - speed motors in intelligent cleaning equipment and the electric drive motors in new - energy vehicles are highly similar in core logic. Both need to achieve efficient conversion of electrical energy and precise control of power, and at the same time, they must meet the strict mass - production requirements such as operational stability under high - load conditions.
Power performance has always been the totem and symbol of the high - end market, as well as the pain point and difficulty in technology R & D.
Compared with the engines of fuel - powered vehicles, the technical difficulty and functions of the drive motors of new - energy vehicles have been greatly reduced. For example, products in the 100,000 - yuan range may even achieve 0 - 100 km/h acceleration in 8 seconds or even 6 seconds. However, in fact, there are still considerable challenges in the power performance of ultra - high - end vehicles.
The difficulty in the R & D of drive motors lies in how to overcome the physical limits of materials at ultra - high speeds, as well as the stability and efficiency of operation.
Dreame, which has been researching electric motors for ten years, has not only made breakthroughs in key technical fields such as aerodynamics, electromagnetics, drive, and power electronics, but has also accumulated considerable experience in mass - production pain points such as dynamic balance, shock absorption, noise reduction, and thermal design. While the rotational speed of electric motors of international manufacturers generally remains at 125,000 rpm, Dreame has broken this figure to 200,000 rpm.
More importantly, Dreame's investment in core technology is not limited to the field of high - speed motors. It has long been making continuous layouts in many cutting - edge fields such as intelligent algorithms, bionic robotic arms, and all - domain intelligent chips.
The commonality of technology and the long - term accumulation and breakthrough of years of hard work have made Dreame's "cross - border foray into the automotive industry" a foregone conclusion.
Dreame's chips are not just technology
Looking back at the century - old automotive industry, the industry benchmarks in each era have always been the innovative pioneers who redefine the core concept of the whole vehicle and open up new development tracks. For example, Mercedes - Benz laid the foundation for modern cars with its first - generation mechanical architecture, and Tesla defined the logic of new - energy vehicle manufacturing with its minimalist concept of the intelligent cockpit.
The core concept of the whole vehicle is the soul of a car, and more importantly, the core confidence and development ceiling for a brand to stand in the industry.
There are far more than just Dreame among the enterprises in the industry with the R & D ability of ultra - high - speed drive motors. However, Dreame is one of the few enterprises that can truly push the technology to a breakthrough and successfully apply it to the complex scenario of intelligent vehicles. The key lies not only in continuous investment but also in a profound understanding of the essence of technology and a precise insight into market trends.
The real value of Dreame's rocket car lies in its departure from the existing industry paradigm. Is the limit of 0 - 100 km/h acceleration only 2 seconds? Does the drive mode have to be a choice between fuel and pure electricity? In Dreame's view, which has layouts in both electric motors and rocket booster technologies, there may be more new possibilities.
This is also the core of current industry technological innovation: integration and breakthrough. The automotive industry is a typical heavy - asset industry. Ensuring the smooth implementation of products from design to mass production has always been a real challenge for Chinese automotive enterprises. As a result, a large amount of energy is occupied by the production and manufacturing links, often squeezing the enterprises' continuous investment in core technology.
As the overall manufacturing capacity of the industry improves, the focus is returning to core technology itself. Only through technological breakthroughs can new growth space be opened up for the industry.
Dreame is playing such a role. As a long - term participant in the consumer electronics field, it integrates its understanding of technology with its insight into the market and precisely cuts into the upgrading node of the automotive industry.
Of course, having a vision alone is not enough. To truly build cars, engineering implementation ability is an indispensable lesson. Dreame's cross - border practice is precisely verifying this full - link from technology to product and from insight to implementation.
At the level of intelligent perception, Dreame's Starry Sky Project jointly developed and launched the ultra - high - line lidar DHX1 with global top - tier core partners. Based on its 6D full - color thousand - line lidar platform, it can simultaneously perceive the three - dimensional spatial coordinates XYZ and the RGB color information of objects, directly generating native color point clouds.
The DHX1 supports a maximum of 4320 - line full - color 4K ultra - high - definition perception, with a maximum ranging distance of up to 600 meters. Even at a 10% reflectivity, the ranging distance still reaches 400 meters. It can clearly identify small targets such as water horses within 300 meters and small animals within 280 meters. Whether it is traffic lights, lane lines, or various tiny targets, it can achieve precise recognition.
At the level of chassis control, the full - by - wire and AI - coordinated intelligent chassis breaks the limitations of traditional mechanical control, allowing the "rocket car" to balance extreme acceleration and driving stability. At the level of power and endurance, the all - solid - state battery combined with the integrated packaging technology solves the current energy pain points of new - energy vehicles for the "rocket car".
From the three dimensions of concept, technology, and engineering ability, Dreame is working hard to build the core technology closed - loop required for high - end new - energy vehicles. This is not only the development direction of an enterprise but also in line with the overall path of China's automotive industry to break through to a higher level.
The third leap of China's new - energy industry
After more than a decade of rapid development, the new - energy vehicle industry in China has completed two rounds of iterative upgrades.
The first - generation new - energy vehicle startups, represented by Tesla, NIO, Li Auto, and XPeng, solved the challenges of new - energy vehicles from concept to large - scale mass production.
The second - generation new - energy vehicle startups, typified by Hongmeng Zhixing, do not focus on building cars themselves and investing in heavy - asset vehicle manufacturing. Instead, relying on their own advantages in technology R & D, they focus on core fields such as intelligent cockpits, intelligent driving, and in - vehicle ecosystems to empower automotive enterprises, enabling new - energy vehicles to move from the affordable to the high - end market.
The launch of Dreame's Starry Sky Project and the rocket car officially marks the emergence of the third - generation new - energy vehicle startups on the industry stage.
After years of in - depth development and accumulation, China has formed the world's most complete, technologically leading, and most efficient new - energy vehicle full - industrial - chain system. The upstream core components, mid - stream vehicle manufacturing, and downstream intelligent ecological support have all achieved self - control. The industrial hard power already has the basic conditions to compete in the global high - end market. However, to enter the global high - end market, breakthroughs are needed in original technology, brand building, and global operation.
Dreame represents such a "third force". It not only inherits the core advantages of the first two generations in technological breakthroughs but also avoids the heavy - asset involution and the reality of pure software empowerment. Relying on years of accumulation in the consumer electronics and intelligent hardware fields, it has mastered the full - chain capabilities of electric drive, AI perception, intelligent algorithms, and multi - category hardware integration, and built a unique technology ecosystem integrating vehicles, homes, and people.
From this perspective, the rocket car is more like a milestone for Dreame to showcase its technological achievements to the outside world. The message it conveys to the outside world is simple: Dreame's foray into the automotive industry is not starting from scratch. Its foundation is Dreame's profound technological reserves over the years, and it also reflects the concept of "technology first, then products".
From the Tsinghua workshop to the rocket car, from 100,000 - rpm motors to 200,000 - rpm motors, from the lidar of sweeping robots to the ultra - high - definition 4K perception of cars, Dreame has proven with time that those who truly want to innovate in an industry never follow the established rules. They choose to redefine the track itself through continuous breakthroughs in underlying technology.
China's automotive industry is now entering a new stage driven by the technology ecosystem. And Dreame is at the forefront of this transformation.