Jia Yueting's new car orders have skyrocketed. The domestic supply chain is showing its strength. Can foreigners finally have a good meal?

The process of Jia Yueting's return to China is not over yet, but a new big event has emerged.

After struggling for 9 years with an annual delivery volume of less than 20 vehicles, just when everyone thought Faraday Future had reached its limit, Jia Yueting launched a second automotive brand - FX (also known as Faraday X) on September 20, 2024. Its products and brand positioning are lower than those of FF. In simple terms, it aims for high sales volume.

In July 2025, the first model of this brand - Super One was finally released, and pre - sales were opened on the spot. The price ranges from $50,000 to $80,000, which is approximately 358,000 to 573,000 RMB when converted. Then, the orders soared, and the pre - order volume exceeded 10,000 units. This is the largest number of orders Jia Yueting has received since he entered the automotive industry.

(Photo from FF)

Based on the new car, Faraday Future also released two significant AI technologies. One is the globally - first "FF Super EAI F.A.C.E. (FF Super Smart Face)", which is the screen on the front of Super One that can display content. For example, you can change to a different "cyber front face" from others, or conduct human - vehicle interaction and scenario demonstrations, and even watch TV.

The other is the FF EAI Embodied Intelligence 6x4 technology architecture based on the pure - vision end - to - end VLA and the world model. Meanwhile, the FX Super One will be available in both extended - range and pure - electric versions, with standard four - wheel drive power, a refrigerator, a sofa, and a large TV.

It seems quite impressive at first, but soon, netizens dug out that the FX Super One is not exactly the same as the Wey Gaoshan 9, an MPV model under Great Wall Motors, but it can be said to be a "pixel - level homage". That is, the body color and the front grille are replaced with a large display screen.

Even in the official description page of the FX Super One, the name of the Gaoshan 9 appears, almost a direct "copy - paste". Even though the official quickly adjusted the description, it seems to indirectly confirm the claim of a "rebadged car". The FX Super One has thus become a laughingstock and attracted overseas media to report on it actively. Some media joked that FX's innovation is just installing a LeTV TV on the front of a Great Wall Wey Gaoshan, and some even said that "this modification is more 'crudely made' than the most cost - effective modified models in China".

Anyway, the orders for the FX Super One have soared, and the topic has even received more attention than FF's own "original" models. It has also promoted the popularity of domestic new energy vehicles. Isn't that great?

The new car's orders exceed 10,000, and Jia Yueting finally had a "full meal"

Can the FX Super One be sold at a price close to 600,000 RMB just by replacing the front with a large screen and adding various AI devices?

Comparing with the Wey Gaoshan 9, the top - end model in China is sold at a price of 353,800 RMB, which is almost the same as the low - end FX Super One in the United States. It has a PHEV plug - in hybrid system, a ternary lithium battery from CATL, electric four - wheel drive, and a series of intelligent technology configurations.

(Photo from Wey)

Of course, considering various taxes and fees, it is reasonable for the FX Super One to be more expensive. After all, new energy vehicles that are sold for a dozen thousand RMB in China often double in price when sold overseas. For example, the BYD Song PLUS is sold for 50,000 euros in Germany, more than twice the price in China.

Even so, in the local market, Chinese new energy vehicles sold at double the price still have a higher cost - performance ratio than other models.

MPVs often represent high - end transportation. According to the official statement, the B2B orders for the FX Super One mainly come from FF Par, car rental companies, live - streaming e - commerce MCN agencies, and real estate brokerage companies. From a scenario perspective, these companies often deal with business pick - up and drop - off services, and the FX Super One, as a new energy AI MPV, is a good fit. In terms of individual sales, it is said that some local celebrities and high - end family groups also have high expectations for the FX model.

Netizens on the X platform generally have a negative view of the FX Super One. The main comments focus on "imitating and plagiarizing the Wey Gaoshan 9 (known as the WEY 80 overseas)", "poor texture", and "the large - screen is just a gimmick". Some even joked that American consumers have never seen good products. Mr. Jia himself seems to be well - aware of this, so he said on the social platform that any innovation will be questioned.

(Photo from Electric Vehicle News)

As for the competitors of the FX Super One, they are mainly traditional fuel/hybrid MPVs such as the Toyota Sienna/Alphard and the Chrysler Pacifica, as well as full - size SUVs from luxury brands like the Cadillac Escalade. Faraday Future believes that in the current US market, the demand for large - space transportation for multiple people is often dominated by minivans and full - size luxury SUVs. Compared with these, the FX Super One is more intelligent, has a larger space, a more flexible cockpit layout, and a diverse audience.

In addition, Tesla, the local electric vehicle giant, has no MPV model layout, and competitive models from domestic independent brands are blocked by policies. Excellent domestic new energy MPVs such as the Wey Gaoshan, Denza D9, and Voyah Dreamer cannot fully display their capabilities, which is beneficial for the FX Super One.

In other words, Electric Vehicle News does not think that the FX Super One wins in terms of cost - performance. It's just that there are not many local options. The FX just takes advantage of the product strength of the "rebadged domestic car" and some novel selling points. Whether it is useful or not is secondary, and its surface appeal is already quite significant.

However, even manufacturers of low - speed electric vehicles cannot exactly replicate a car company's product and put it on the market. After investigating the FX brand, Electric Vehicle News found that although the FX Super One does not seem to have good texture, it is not an imitation of the Wey Gaoshan 9.

The car has a huge number of orders upon its launch. Did Jia Yueting integrate the domestic supply chain?

Perhaps many people's impressions of Jia Yueting and Faraday Future are still stuck on the "returning next week" and the "choking for dreams" FF 91. However, for the FX brand, Jia Yueting has developed a completely different strategy from Faraday Future.

At the end of May 2024, Faraday Future published a blog post, which mentioned the "China - US automotive industry bridge strategy". Specifically, Faraday Future restarted the dual - brand strategy, empowering the high - volume models with the technologies accumulated by the FF brand. Through the bridging value of FF, it combines the advantages of the US automotive industry with those of Chinese car companies and the supply chain.

(Photo from FF)

Simply put, it is to find models suitable for the US market in China, purchase components, and then assemble them in US factories.

The FX Super One is one of the products of FF's China - US bridge strategy. Strictly speaking, it is a model jointly developed by Jia Yueting and Chinese car companies and the supply chain, not a "rebadged car".

Moreover, the Wey Gaoshan 9 only has a PHEV version, while the FX Super One is available in both extended - range and pure - electric versions. The technical routes are completely different. The hardware solutions are purchased off - the - shelf in China, and the software is self - developed. The claim that the FX Super One "copies" the Wey Gaoshan 9 may not be accurate. After all, Mr. Jia probably bought the rights with proper authorization.

According to Yiche.com, the first model of FF's second brand, the FX Super One, is a model authorized by the cooperation with Wey Gaoshan. In the "China - US automotive industry bridge strategy", Great Wall Motors is just one of the four Chinese partner car companies. The identities of the other three are still unknown.

(Photo from Weibo)

There are, of course, benefits. By using the mature solutions of the Chinese automotive industry, Jia Yueting can avoid many detours. The vehicle development work does not need to start from scratch, with low sunk costs and fast implementation. Given Faraday Future's R & D capabilities, it took 9 years to develop the FF 91, so the possibility of developing a new model from scratch is low. In the view of Electric Vehicle News, direct purchase is more practical.

If you ask why Faraday Future didn't implement the China - US bridge strategy earlier, it may be because the Chinese new energy vehicle industry chain was not mature enough in the previous years.

Incidentally, the FX Super One is just one of the cooperative models. According to the plan, there are also the FX 5 and FX 6 models. Based on the camouflaged car pictures previously released by FF, the FX 6 is an SUV, presumably based on the exterior of the Jiyue 01. The first batch of test cars were sent to the US headquarters in February this year, and it is estimated that the pre - promotion and launch are not far away.