Das intelligente Lithium-Ionen-Batterie-Gartenbedarf-Unternehmen hat eine Finanzierung im Wert von mehreren Millionen Yuan abgeschlossen, und die Auslieferungszahl hat die 10.000-Einheiten-Marke überschritten | Hardcore Kr First Release
Autor | Huang Nan
Redakteur | Yuan Silai
Hard Kr has learned that Laonisi Technology (Nanjing) Co., Ltd. (hereinafter referred to as "Laonisi") recently completed a financing of tens of millions of yuan. The investors are Suzhou Sky Workshop, Yibin High - tech Frontier Technology Industry Fund, and Yipu Capital. The funds will be mainly invested in the R & D and iteration of core products, the expansion and upgrading of the talent team, and at the same time, fully support the layout and expansion of the overseas market and the implementation of localization.
The core team members of Laonisi come from leading enterprises in related fields such as intelligent hardware, consumer robots, and garden tools. Its product matrix covers a variety of power tools such as lawn mowers, string trimmers, pruning shears, and chain saws, and is equipped with electric accessory solutions such as battery packs and chargers. It adopts a full - voltage platform strategy of 20V, 40V, and 60V, covering the full - scenario needs from small and medium - sized courtyards to high - end mansions.
Since large - scale shipments began in January this year, the monthly sales of Laonisi's products have increased continuously, exceeding 10 million yuan per month, and the shipment volume has exceeded 10,000 units.
All - matrix products of Laonisi (Source/Enterprise)
For a long time, the global garden tool market has been dominated by traditional fuel - powered products, and the mainstream pattern has been relatively stable. Now this situation is being broken, and the industry is entering a new round of reconstruction cycle.
On the one hand, the increasingly strict emission and noise regulations in Europe and the United States are accelerating the withdrawal of fuel - powered tools from the market; on the other hand, continuous breakthroughs in lithium - ion battery technology in terms of energy density, cost, and safety have enabled power tools to gradually catch up with or even surpass fuel - powered products in terms of battery life, power, and user experience. The industry has entered a critical window period for the replacement of fuel with lithium - ion batteries, and electrification has changed from an optional upgrade to a necessary trend. If the "replacement of fuel with lithium - ion batteries" is the first stage of the industry, then the focus of competition in the next stage will shift from a simple power switch to a systematic improvement in high - performance and intelligent capabilities.
However, in actual scenarios, many manufacturers generally fall into the misunderstanding of emphasizing single - point performance and neglecting system integration. Most enterprises focus on the accumulation of single - item parameters such as battery cells, motors, and materials, with impressive data performance. However, once they enter real - world scenarios, problems are exposed. Power, battery life, and temperature control often restrict each other, and optimizing a single component is difficult to solve the stability problem of the whole machine under complex working conditions.
Laonisi starts from system coordination and simultaneously launches three voltage platforms of 20V, 40V, and 60V. In terms of the technical architecture, the Laonisi team unifiedly plans the intelligent management unit of the battery pack, the heat dissipation path of the motor winding, and the air duct of the whole machine. The electronic control algorithm dynamically adjusts the output curve according to the real - time load, temperature, and remaining power to improve the stable operation ability of the equipment under various working conditions.
Among them, the 60V platform is targeted at high - end users with large garden areas who pursue high - efficiency and gardening enjoyment, solving the pain points of power and battery life in large lawns and high - load operations. The 40V and 20V platforms correspond to the needs of auxiliary tools for small and medium - sized courtyards respectively.
Laonisi chain saw products (Source/Enterprise)
A relevant person in charge of Laonisi told Hard Kr that different voltages are not simply a performance classification but precisely correspond to completely different user mindsets: High - end users pursue a strong, continuous, worry - free, and labor - saving gardening experience, focusing on efficiency and quality; while the general middle - class and mass users in Europe and the United States value the daily convenience of being lightweight and easy to use, with the core being the lightness and practicality of the products. The Laonisi team believes that different voltage platforms are not simply a performance gradient division but a differentiated design for different usage scenarios, load requirements, and user habits.
In terms of the intelligent experience, Laonisi focuses its technology on the system - level adaptive ability. Its core does not lie in the superposition of single - function points but in whether the equipment can adjust the operation strategy in real - time according to different working conditions and environments.
This ability is mainly reflected in three aspects. First, the AI + BMS intelligent battery management platform can dynamically adjust the discharge strategy for different tools and different working conditions, reducing the performance compromise of traditional batteries for multi - scenario compatibility.
Second, the AI + variable magnetic circuit motor and real - time working condition adjustment technology continuously analyze the machine status and dynamically adjust the motor magnetic circuit and control strategy to enable the equipment to maintain optimal output under different load scenarios.
Third, the AI + sensor electronic control ability relies on multi - sensor fusion and working condition recognition algorithms to automatically judge the operation load and environmental conditions and dynamically adjust the working parameters, reducing the dependence of traditional tools on manual experience.
From the underlying logic, the key to this kind of intelligent ability lies in enabling the battery, motor, and electronic control system to form a synergy, allowing the equipment to actively adjust its operating state according to the real - world scenario, thereby achieving more stable output and a more user - friendly experience under complex working conditions.
Through product stratification and intelligent adaptation, users in different scenarios can obtain a stable, efficient, and worry - free operation experience when facing complex working conditions such as high grass, dense grass, and continuous cutting, upgrading traditional tools that could only passively execute instructions in the past into intelligent devices that can actively perceive, judge, and make decisions.
Product picture of the lawn mower's turbo - charged air duct (Source/Enterprise)
According to the Statista industry report, currently in the United States, 87% of households still choose to maintain their lawns by themselves. Their consumption habits determine that handheld lithium - ion power tools will still be the core force in the European and American garden scenarios, which is also the underlying logic for Laonisi to simultaneously layout multiple product categories such as lawn mowers, string trimmers, chain saws, and blowers.
The replacement pace of lithium - ion batteries for fuel - powered tools is not consistent across different product categories. Laonisi has observed that affected by the usage environment, load intensity, and operation duration, the acceptance of electrification and intelligence varies significantly among different product lines. Especially in complex scenarios such as low - temperature, high - resistance, and long - term continuous operation, users have higher requirements for the stability, power continuity, and ease of use of the equipment.
Based on this judgment, Laonisi's future product planning will not stop at the replacement of a single product category. Instead, it will continue to expand the product matrix around more diverse seasonal scenarios and differentiated needs, and promote the implementation of electrification and intelligence capabilities in more segmented scenarios. On the basis of understanding the changing needs of consumers, it will translate them into continuously iterative product capabilities.
Laonisi leaf blower products (Source/Enterprise)
Entering the commercialization stage, garden tools are a typical experience - driven product category. Users need to personally feel the weight balance, startup response, and cutting feel of the machine to build trust in the product during the purchase decision - making process. Offline channels still play an important role in the transaction conversion, and it usually takes a long time for KA channels to go from trial sales to large - scale promotion. This also means that whoever can complete the establishment of offline channels and the accumulation of trust before mass production can gain an advantage in the structural window period.
As of now, Laonisi has built a three - dimensional sales network covering North America, Europe (including South - Western Europe, North - Eastern Europe, and the Russian - speaking region), and core markets in the Asia - Pacific region. The company's offline channels have entered two major mainstream channels. One is large - scale KA chain stores represented by Bauhaus, HORNBACH, Leroy Merlin, etc., and the other is the professional Dealer channels distributed around communities. The online channels cover global platforms such as Amazon and local vertical e - commerce platforms in European countries.
After the completion of this round of financing, Laonisi will accelerate the pace of product iteration and the launch of new products, further enrich the product matrix of the full - voltage platform, and at the same time, in terms of channels, accelerate the cooperation and negotiation with core channel buyers such as Best Buy to promote the rapid expansion from online trial sales to offline stores.
Comments from investors:
Suzhou Sky Workshop said that as a market segment worth billions of dollars, the garden tool industry has lacked innovative enterprises for decades. Overseas traditional brands have shown signs of fatigue in the fields of electrification and intelligence. They are optimistic about the team genes of Laonisi, as well as its advantages relying on China's supply chain, lithium - ion battery technology accumulation, and the engineer dividend, believing that it can break through in the garden tool industry.
Yipu Capital said that in the context of the definite trend of the replacement of fuel - powered tools with electric ones in the garden tool industry, intelligence will become the biggest alpha factor in the future of the industry. They highly value Laonisi's team as a rare benchmark cross - border player in the industry, and its core accumulation and differentiated competitive advantages in the field of intelligent garden tools.
Yibin High - tech Frontier Technology Industry Venture Capital Fund (LP includes Yibin Green New Energy Industry Investment Fund (a fund under Yibin Development Holding Group), Yibin High - tech Chuangling Investment Co., Ltd., etc.) invested in Laonisi this time, taking it as the core layout in the direction of high - end new energy manufacturing going global.