Express providers only focus on transportation, and no platform has offered such integrated service: Jushifu builds a nationwide delivery and installation network with 5,800 skilled technicians.
When large furniture is delivered to the ground floor of a residential compound, no one carries it upstairs, unpacks it, installs it or debugs it, which is the most common last-mile pain point for furniture e-commerce players and the logistics industry.
For merchants, it is not difficult to transport goods from the main trunk line to cities, but the real challenge lies in who will provide door-to-door services for the last 100 meters, who will take charge of the installation, who will be responsible for installation damages, and how to arrange secondary on-site services.
For express freight companies (SF Express, ZTO, ANNEX, Yimididada), their business only covers the front-end transportation, and they do not have the capacity to install multiple categories of products, which may lead to the loss of this part of the installation-related transportation business in the future.
For platform-based companies (Didi Freight, Lalamove and Yunmanman), their platforms can fully launch a multi-category delivery and installation section to expand their service portfolio, but no player has stepped into this field so far.
All the above companies share one common pain point: the lack of a "dispatchable, standardized, nationwide-covering" delivery and installation fulfillment network. Supported by such a network, express freight companies can provide both transportation and installation services for customers, delivering integrated solutions to lock in customer resources and avoid customer churn. For Didi Freight and Lalamove, they can quickly build nationwide delivery and installation capabilities, enabling domestic C-end customers to place orders for multi-category installation services.
Some people may say that JD already provides furniture delivery and installation services, and many dedicated line service providers also offer such services. That is true, but all of them only provide single-category delivery and installation services, mostly serving their own networks, while dedicated line service providers only cover furniture delivery and installation within a certain province. What we aim to build is a multi-category offline service network. Maybe one day there will be a physical "Jushifu" store near your home. In addition to providing multi-category installation services, we can also cooperate with the property management of residential compounds, so that the door, window, water and electricity related services of the compound can be outsourced to us for fulfillment in the future.
Jushifu (Sichuan Jushifu Technology Co., Ltd.) is exactly targeting this market gap. It has built a nationwide delivery and installation fulfillment network integrating dispatch, technician management and service provider collaboration. At present, the categories it covers are relatively limited, and it is seeking resource-oriented financing: it does not accept pure cash investment, but exchanges equity for industrial partners that can connect commercial flow orders, express freight networks and freight platforms.
Self-developed dispatch system plus 5800 technicians, turning scattered last-mile resources into a dispatchable network
Jushifu's solution is not to build another order matching platform, but to operate the network on its own. The company has independently developed a dispatch system, develops local service providers in various regions, recruits and registers self-employed installation technicians to receive orders, and the technicians can withdraw earnings for settlement through the platform.
Up to now, this network has registered more than 5800 self-employed installation technicians and 1097 cooperative service providers across the country. The number of closed-loop system orders that require installation has exceeded 300,000 in total, covering about 98% of regions in China. Technicians have withdrawn their earnings through the platform for more than 12,000 times in total, while the full-time team only has 16 members.
After the network was put into smooth operation, leading clients came in one after another: in 2020, it connected to JD Logistics, and achieved an operating revenue of about 5 million RMB in the same year, which verified the single-city delivery and installation model; in 2024, it undertook Cainiao's project and completed the test of the nationwide main-trunk-branch-installation integrated fulfillment model; in 2025, it added SF Express's business to provide end-point installation and delivery services for SF's large-item network. In 2026, it completed the product expansion test of "furniture repair".
More than delivery and installation: The fulfillment entry drives commercial flow and further taps into the after-market
Different from ordinary delivery and installation outsourcers, Jushifu takes "delivery and installation" as a traffic entry. When technicians come to customers' homes to install furniture, this is the heaviest, most professional and hardest-to-replace link in the whole furniture transaction, so it naturally becomes the first touchpoint to reach C-end users. With the help of this touchpoint, the company has expanded non-installation furniture businesses such as furniture sales, urban distribution, in-warehouse operation, front-end pickup, and maintenance, which is why its operating revenue is higher than the scale of pure delivery and installation fulfillment: its operating revenue reached about 5 million RMB in 2020, 28 million RMB in 2024, and about 32.8 million RMB in 2025, with the total net profit from 2021 to 2025 exceeding 10 million RMB.
In March 2026, the company added the "furniture repair" category in Chengdu and Kunming. It completed 2756 orders within seven months, generating an operating revenue of 297,000 RMB, with a post-tax net profit margin of about 20%. The same network of technicians and service providers does not need to be rebuilt, and adding a new category will bring extra revenue. This verifies the reusability of the network: starting from furniture installation, after-market services such as maintenance, upkeep and replacement can be superimposed on the same system.
Profitable and non-burnout, this round seeks resources instead of cash
Jushifu is a self-sustaining company that does not rely on subsidies to expand its scale. The founding team has long-term accumulation in the industry: founder Xu Lei holds 63% of the shares, with 16 years of experience in the home logistics industry, and he once served as the sales general manager of China Railway Logistics Sichuan Branch in 2012; co-founder Zhang Zhengyin holds 32% of the shares, with 11 years of logistics experience, and he once worked at Industrial Bank Shenzhen Branch. The two founders hold about 95% of the shares in total.
The company plans to develop in three steps: the first stage (2021—2025) has completed the verification of nationwide main-trunk-branch-installation fulfillment and the single-city model, and achieved profitability; the second stage (2026—2027) hopes to introduce continuous commercial flow order sources, reach cooperation with express freight networks and freight platforms, and provide these partners with nationwide multi-category delivery and installation fulfillment capabilities; the third stage (2028 and later) will replicate the Chengdu model into a nationwide offline service network, and expand to categories such as fingerprint locks, lamps, sanitary ware, property on-site services, and home maintenance.
For this reason, Jushifu is not seeking financial investment in cash in this round. What the company hopes to introduce are industrial capitals that can help connect to commercial flow systems such as JD, Tmall and Douyin for orders, or open up the last-mile express freight networks of SF Express, Yimididada, ANNEX and other players, or access freight platforms such as Lalamove, Didi Freight and Yunmanman.
For industrial capitals, this is a nationwide delivery and installation network that has been verified by leading logistics clients and already profitable. What it lacks is not model verification, but an amplifier to continuously import orders, express freight and freight resources. Whether this network can grow from a "fulfillment service provider" to an "ecological entry for the furniture after-market" depends on the speed of resource integration in the next step.