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On the Eve of the 10-Trillion Healing Economy: Defining the New Era of Emotional Consumption via a Closed-Loop Ecosystem

未来一氪2026-10-14 14:03
Emotion-driven consumption and experiential services are evolving from fragmented niche business forms into a new national-level growth pole for consumption. With the top-level document issued by the General Office of the State Council setting the development tone, and multiple provinces and municipalities across China including the emotion economy in their 2026 key work agendas, the healing economy has officially entered a triple outbreak cycle driven by policy, capital and market.

At the critical juncture when the industry evolves from "conceptual hype" to "practical implementation", Yuyue Group, through seven consecutive sessions of in-depth cultivation of the Healing Industry Expo, has completed a full layout covering scenario innovation, standard construction, supply-demand docking, theoretical system and nationwide industrial network. It has taken the lead in realizing the commercial closed loop of China's healing economy, and become the core builder and industry leader of this 100-trillion-yuan new track.

In January 2026, the General Office of the State Council issued the Work Plan for Accelerating the Cultivation of New Growth Points in Service Consumption, which clearly defined emotional and experiential services as new consumption formats prioritized for national cultivation. Following the policy orientation, supporting plans have been intensively launched in Shanghai, Zhejiang, Chongqing, Sichuan, Hubei, Guizhou, Jiangxi and many other regions. Emotional experiential service consumption has become a definite main line for the upgrading of the service industry in the coming years.

In the entire emotional consumption track, healing is the only core carrier that can realize cross-industry integration, spatial implementation, product standardization and scenario replication. As the earliest industrial platform in China that systematically delves into the healing economy, Yuyue Group has been driving the standardized, large-scale and ecological development of the industry since it founded the first Healing Expo in Shanghai in May 2024. By the 2026 Beijing Healing Expo, it has successfully and stably operated seven industrial events, continuously leading the development of the national healing industry. Among them, the 7th Beijing Healing Expo is hosted by Yuyue and co-organized by Lingzhi.

Relying on the top-level strategy of "leading the healing industry ecosystem", Yuyue has now completed the layout of strategic pivots in four core cities: Beijing, Shanghai, Shenzhen and Chengdu, building a nationwide industrial network covering all regions across the country. Different from the exhibition attribute of traditional expos, Yuyue has upgraded the Healing Expo to a national-level industrial hub that connects the government, capital, brands, physical spaces, creators and practitioners, and continuously promotes the in-depth integration of six major industries including cultural tourism, commercial real estate, big health, beauty industry, cultural creativity and digital technology with healing formats, so as to solve the long-standing pain points of the industry such as fragmentation, lack of standards and difficulty in implementation.

The 7th Beijing Healing Expo is held at the Beijing National Convention Center, with an exhibition area of 11,000 ㎡, gathering more than 300 brands across the whole industrial chain. The business formats cover the complete track including digital healing technology, intelligent healing equipment, healing space design, healing cultural tourism destinations, art healing, physical products, offline services, cultural and creative IP, fully presenting the most complete and latest industrial forms of China's healing industry at present.

Industrial popularity and commercial demand are exploding simultaneously. The three-day event has attracted more than 30,000 professional visitors in total, more than half of whom carry clear commercial demands such as procurement, investment attraction, project implementation and space upgrading. The site not only brings together domestic first-line cultural tourism groups, commercial complexes, high-end hotels and big health enterprises, but also attracts overseas institutions from the United States, the United Kingdom, Germany, Australia, New Zealand, Malaysia and other countries, as well as industry representatives from Hong Kong, Macao and Taiwan. It is currently the professional industrial exhibition with the highest internationalization level and the strongest commercial matching degree in China's healing field.

The market growth space has been repeatedly confirmed by authoritative institutions: the Global Wellness Institute forecasts that the global healing economy will reach 7 trillion US dollars in 2025, while Yuyue Research Institute estimates that the scale of China's healing economy will exceed 10 trillion yuan in 2030.

Behind the huge growth, the industry has long been in the development dilemma of "high popularity, scattered formats, weak implementation and no system": lack of unified standards, lack of implementation plans, lack of industrial docking channels, and lack of authoritative theoretical support.

This is also the core reason why Yuyue's seven sessions of Healing Expo have been highly recognized by exhibitors and practitioners at home and abroad: Yuyue breaks away from the single mode of "setting up stalls at booths" of traditional exhibitions, and builds the expo into a one-stop healing industry carnival, gathering 16-dimensional content forms: industrial forums, expert workshops, celebrity sharing, industry blue book release, digital art healing special exhibition, art exhibition, cultural and creative exhibition, new book launch, healing destination selection, industry list award, healer competition, on-site performance, check-in experience, live broadcast linkage, etc. This set of combined gameplay has been evaluated by the industry as the healing industry expo with the most industrial implementation value in China at present.

At the same time, the three-dimensional industrial service capability system of "theory + standard + implementation + talent + content" we have built has also been evaluated by the industry as the only healing industry platform in China with full-chain industrial empowerment value.

In terms of physical implementation, the exhibition grandly premiered the overall space solution for digital art healing, and cooperated with top planning teams, hardware technology providers and artists to output complete emotional experience upgrading solutions for commercial real estate, cultural tourism scenic spots, hotel complexes and public spaces, accurately meeting the rigid demand for content iteration of physical spaces across the country.

A 20-meter-wide main stage is built in the center of the venue, with continuous content output from 9:30 to 18:00 every day. International healing performances such as handpan, guqin, gong, dance and chant are staged in turn, while industrial leaders and industry experts take the stage to share, allowing entrepreneurs and investors present to enjoy immersive experience and face-to-face industrial communication at the same time.

For the cultural tourism track, the exhibition has set up a special zone for healing cultural tourism, where nearly 100 healing hotels, homestays, resorts and scenic spots are displayed in a centralized manner. The 4th Healing Destination Selection was held at the same time, and the "Must-Enjoy List for Healing Cultural Tourism" was released and awarded on site, providing high-quality reference for the transformation of cultural tourism assets.

In order to let visitors intuitively feel the service forms, 3 independent experience spaces are opened in the venue, and 30 healing workshops in different directions are launched in three days, allowing visitors to experience various healing services in one stop.

A public welfare healing art special exhibition was held concurrently with the exhibition, displaying more than 100 award-winning healing art works from home and abroad, taking art as the emotional carrier and becoming a highly popular section on site.

The standardized construction of the industry and the systematization of the theoretical system are also accelerating simultaneously. The trilogy *Healing Economy* written by Shen Jun, Chairman of Yuyue Group and authoritatively published by Fudan University Press, was first released and signed on site, completing a key leap for China's healing industry from commercial practice to academic theory, and from industry exploration to systematic standards, filling the long-missing theoretical foundation of the track.

High-density and high-value industrial content brings extremely strong user stickiness and industry reputation. The average stay time of visitors at this exhibition exceeds 5 hours, a large number of practitioners participate in the in-depth meeting for three consecutive days, and the overall favorable rate reaches 99%. Millions of levels of live broadcast exposure online, coupled with the spontaneous spread of Xiaohongshu, Douyin and self-media bloggers, has successfully pushed the healing economy out of the niche circle and completed the popularization of national-level awareness.

Compared with the traffic effect of a single exhibition, the core barrier of Yuyue lies in the continuous, systematic and long-term layout of the industrial ecosystem.

More than just an expo organizer, Yuyue is positioned as a comprehensive service provider for China's healing ecosystem, with its business matrix covering exhibition undertaking, industrial venture capital, AI healing technology R&D, industry competitions and lists, summit planning, healing festival operation, industry blue book compilation, talent system construction, large-scale project consulting, industrial chain resource introduction, local industrial planning consulting, etc. It continuously empowers cultural, cultural tourism, commercial real estate, big health and other formats, and promotes the integrated innovation of various industries and the healing economy.

Under the group mission of "leading the healing industry ecosystem and promoting the development of the healing economy", Yuyue has set up 27 business divisions to build a complete strategic system covering the whole healing industry chain, aiming to push China's healing industry to the world and build a new pattern of healing economy.

The competition in the next stage of the industry is no longer the competition of single products, single stores and single services, but the competition of ecological integration capability, standardized implementation capability and industrial organization capability.

With the full rollout of national emotional consumption policies, Yuyue's national industrial touring exhibition pace continues to accelerate: the 8th session will be held in Shenzhen in November 2026, and the 9th session will return to Shanghai in May 2027, continuously building a regular healing industrial hub in core domestic consumer cities.

From defining the track, setting standards and popularizing theories to facilitating transactions, implementing projects and empowering cities, Yuyue is completely transforming the healing economy from an "internet-famous concept" into an implementable, investable, replicable and scalable 10-trillion-level new physical industry.

In the tide of the era of emotional consumption upgrading, Yuyue is not only the organizer of the exhibition, but also the definer, builder and leader of China's healing economy.