You have invested in a high-quality project, how can you make it known to a larger number of people?
Investors come into contact with a large number of projects every day.
Some have just completed product development, some have already secured their first batch of customers, some are stepping into new industry scenarios, and others, though still at a very early stage, have demonstrated promising growth potential.
They may not have high market visibility for the time being, but they are often the first batch of opportunities that investors come across.
But the reality is:
That investors have noticed a project does not mean the rest of the market has noticed it too.
For a company to move from its BP to the real market, apart from financing, it also needs customers, partners, industrial resources, and more in-depth industry cognition.
Media coverage is one of the relatively direct access points to achieve these goals.
High-quality projects do not have to wait until they "go viral" to be introduced
When many projects are truly worth paying attention to, they may just not have that much public visibility yet.
Getting the first big customer, completing an important product iteration, entering a new application scenario, securing a new round of financing... These changes themselves are important milestones in the growth of a startup.
If you wait until the project has become a well-known hot company before introducing it, many opportunities may have already been missed.
For investors, the projects in their hands are a group of enterprises that are worth continuous observation.
For 36Kr, these growing projects are also worth being known by more people.
Projects spotted by investors also get the chance to be seen by more people
The 36Kr "Project Recommendation" program aims to connect more investors and institutions that focus on startup projects in the long term.
If you have some growing, noteworthy projects that have not been fully covered by public reports, you can introduce these projects to us.
It is not required that the project has already grown to a large scale, nor is it mandatory that the project has entered the financing stage.
Projects that have tangible products, core technologies, real customers, verifiable business progress, or are exploring in a noteworthy industry direction can all become opportunities worthy of introduction.
After the project is submitted, the 36Kr "Project Recommendation" team will review the project information, sort out the content and publish it based on the characteristics of the project.
Investors are responsible for discovering projects, and we are responsible for making these projects easier to be noticed.
For investors, this is also an additional channel for their invested enterprises to express themselves externally and gain market recognition.
For those growing companies, being known by more people at this moment may mean new customers, new partners, or even the next round of investment opportunities.
If you also have such projects in hand
If you are an investor, investment institution, FA, or industrial organization that has long focused on startup projects, you are welcome to recommend noteworthy projects to the 36Kr "Project Recommendation" program.
We hope to connect with more people who focus on high-quality projects in the long run, and we also hope to continuously discover those companies that have not yet become hot spots but are working down-to-earth.
You can scan the QR code below to contact us, and we will help you expose your projects for free~
Scan the code to add us~
📌 Submit your project for free:
https://36kr.com/seek-report-new
📮 Contact email for project recommendation:
aireport@36kr.com
36Kr "Project Recommendation"
Make good projects be seen earlier.