AI can do a decent job writing a single plot segment, but falls flat when tasked with creating an entire short drama? Niejie adopts a complete workflow to enable stories to grow continuously.

Niejie Uses AI Workflow to Lower the Threshold of Short Drama Creation and Seek Financing

Short dramas are entering a more diversified stage of content competition. However, from an inspiration to a complete script, creators still need to go through multiple links including story setting, character shaping, scene and episode division, main text writing and repeated revisions. General large models can quickly generate a plot, but it is difficult to continuously manage the settings and context of the whole work for creators.

Targeting this demand, Niejie Technology (Shenzhen) Co., Ltd. has launched "Niejie", an AI-assisted short drama script creation platform. The product organizes the creation process into a complete workflow from creative brainstorming, story pre-setting, characters and worldviews, to scene and episode outline, script main text and intelligent refinement, helping short drama screenwriters, independent content creators and small production teams gradually develop an idea into a script project that can be continuously modified.

The product has obtained multiple paying users after its launch. The project is seeking early-stage financing, hoping to continuously improve product quality, expand user reach, and establish more cooperation with short drama creators and production teams.

Short Drama Creation Requires More Than One-time Generation

Large language models make text generation easy: input a character, a theme, or even a story concept, and you can quickly get a plot. But after you actually start writing a short drama, problems will emerge one after another — what exactly the protagonist wants, how the conflict escalates layer by layer, whether the characters are consistent before and after, how each episode progresses, and where to leave suspense that keeps the audience following the show.

As the project grows longer, creators often need to sort out materials repeatedly between different documents and dialogues, and re-deliver character settings, story outlines and previous texts to the model. A seemingly wonderful generation may also deviate from the original direction after dozens of episodes.

What Niejie hopes to solve is exactly the gap between "AI can write a paragraph of text" and "AI can accompany creators to complete a whole work". Different from multi-round conversations around prompts, Niejie puts all the key tasks required for short drama creation in the same project, so that every step of creation can be connected to the previous content, modified, and has a clear next step.

Li Boze, the founder of Niejie, has scientific research and work experience related to computer science and natural language processing, and has long focused on the application of generative AI in the field of content creation. At the same time, he is also a fan of TV dramas and short dramas. In his view, many people have stories they want to express, and even have dreams of being a screenwriter or director, but they often don't know how to develop a scene or a character into a complete script.

"AI should not make decisions for creators, but help them cross the threshold of professional processes." According to Li Boze, Niejie hopes that ordinary people can gradually create their own stories starting from a single sentence, while helping professional creators reduce repeated sorting and mechanical modification, so that they can devote more time to creative judgment.

Turn Stories Into Continuously Growing Creative Assets

Compared with general large models or other creation tools that focus on one-time generation, prompt encapsulation or simple task series, Niejie puts more emphasis on the accumulation and transmission of story assets throughout the entire creation process.

 In Niejie, each stage is not a one-time generation result. The story pre-settings will form an editable story blueprint, and characters, scenes, items and timelines will become structured creative assets that continuously participate in creation. The scene and episode planning will continue to inherit this information and finally enter the main text of the script. Creation methods such as drama structure, character relationship, conflict escalation, short drama rhythm and episode ending hooks are also integrated into the generation and modification process of each stage.

Compared with one-time generated content, Niejie pays more attention to how a story can continue to grow along the complete creation link.

Niejie also provides an early branching function. If creators have new ideas about a certain creativity, story pre-setting or worldview, they can retain the original solution from the corresponding node and open a new work version to explore different character relationships and plot trends respectively. This makes creation no longer a one-way line that can only continuously overwrite the old draft, but more like a story tree that can be compared, selected and continue to grow.

At present, a short drama project can plan up to 100 episodes, and the main text of each episode supports regenerating on demand and retaining historical versions, which is convenient for creators to compare and restore old drafts; the completed script can also be read, modified and exported in a centralized manner.

Acquire Early Paying Users and Further Expand the Short Drama Creation Link

Niejie adopts the charging method of inspiration point recharge and unlocking by work. New users can first experience the pre-stage links such as creative brainstorming, story pre-setting, characters and worldviews. The price of the first short drama project is 29.9 yuan. After unlocking, users can complete the scene and episode planning for up to 100 episodes and the first main text generation of each episode. After the invited user completes the main text of the first script, the inviter and the invited user can respectively obtain the inspiration points required for the next work.

According to Li Boze, compared with the public functions and charging methods of similar tools, Niejie's per-work billing model has obvious cost-effectiveness advantages in the total cost of complete short drama creation. After the product was launched, Niejie has obtained multiple paying users through natural search and content operation, some of whom continued to recharge after completing their first work, and some users actively invited others to use it.

At the present stage, Niejie mainly targets short drama screenwriters, independent content creators and small production teams. With the continuous expansion of micro-short drama themes and application scenarios, creators and production teams have put forward higher requirements for story completeness, creation efficiency and differentiated expression. Niejie hopes to take script creation as the entry point, and gradually become a content workbench that undertakes the collaboration of short drama creativity, planning and production.

At present, Niejie is seeking early-stage financing. The raised funds will be mainly used to improve generation quality and product stability, continue to optimize the experience of scene and episode division, content connection and controllable modification, and invest in content operation and customer acquisition channel construction. The team also hopes to connect more short drama creators, production teams and industrial partners to continuously iterate products in real creation and production scenarios.

At the same time, Niejie has carried out R&D around storyboard scripts, visual assets of characters and scenes, shot generation and post-production collaboration, and is still continuously optimizing. In the future, the team hopes to gradually connect the link from story ideas, script creation to short drama video production, so that creators can focus their main energy on creativity and the story itself, and allow more ordinary people to have the opportunity to complete their own short drama works.