In Shanghai in June, this forum delved deep into the real issues of going global.
Subtitle: Resilient Globalization, AI Towards the Future | EqualOcean's 2026 Globalization Forum for 100 Overseas Enterprises (GGF2026) will be held in Shanghai on June 11
Going global has changed.
If you still understand going global as "seeking incremental markets" today, you're probably already one step behind.
Now, Chinese enterprises going global have entered a brand - new stage. What really makes a difference is no longer "whether to go global", but:
· Where are the regional markets most worthy of heavy investment in the next stage?
· Which key links should AI enter first to form real differentiation?
· Against the backdrop of rational capital and a greater emphasis on growth quality, what kind of companies still have the possibility to weather the cycle?
· For new - technology enterprises in areas such as embodied intelligence, autonomous driving, and AI hardware, how can they cross the key thresholds from technology verification to scenario implementation, and from product display to large - scale commercialization?
There are no standard answers to these questions, but every enterprise going global must face them.
That's why the 2026 Globalization Forum for 100 Overseas Enterprises (2026 GoGlobal Forum of 100, GGF2026) hosted by the globalization think - tank EqualOcean will be held in Shanghai on June 11, 2026.
The forum will be themed "Resilient Globalization, AI Towards the Future". It aims to make this forum a real dialogue platform addressing real - world issues: neither avoiding the new challenges of globalization nor talking emptily about technological trends; discussing both trend judgments and implementation paths; exchanging views on "how to view going global" and exploring "how to go global".
1. Why "Resilient Globalization, AI Towards the Future"
The theme of this forum is set as "Resilient Globalization, AI Towards the Future" because the core proposition of Chinese enterprises' globalization is changing significantly today.
On the one hand, globalization is shifting from "seeking incremental markets" to "in - depth operation". What really determines whether an enterprise can go far is no longer just the speed of entering the market, but whether it can maintain stable operation, organizational synergy, and long - term investment in an environment of regional differentiation, supply - chain restructuring, and rising compliance thresholds. "Resilient globalization" emphasizes the enterprise's ability to operate continuously in a complex environment.
On the other hand, the impact of AI on enterprises' globalization is also shifting from partial efficiency improvement to systematic reconstruction. It not only changes products, marketing, organizations, and supply chains, but is also extending from the digital world to the physical world. Embodied intelligence represented by humanoid robots and autonomous driving is driving the global competition from "efficiency improvement" to a comprehensive competition of "technological capabilities, scenario implementation, and commercialization capabilities".
That's why what GGF2026 wants to discuss is not just "whether enterprises use AI", but: Can AI become the core ability of the next - generation global enterprises? Under the market differentiation and changing dividends, how should enterprises reconstruct their brands, organizations, and local operation systems?
"Resilient globalization" discusses how enterprises can stabilize their operations and weather the cycle in a complex world; "AI Towards the Future" discusses how enterprises can build global competitiveness in the next stage with the help of new technologies. Putting these two keywords together is because they jointly point to the most real proposition of Chinese enterprises' globalization in 2026.
1. Preview of GGF2026 Agenda
GGF2026 will be held in Shanghai on June 11. The one - day forum will focus on core topics such as trend judgment, regional opportunities, AI application, brand building, organizational capabilities, hard - tech going global, and content innovation. The specific agenda is subject to the final released version.
Morning Session: Analyze the Overall Situation and Decode the Underlying Trends of Globalization
The morning session of the forum will start with the macro - environment and trend judgment, discussing how Chinese enterprises should re - understand going global in the new cycle of global competition. The organizer, EqualOcean, will deliver a speech titled "The Core of Future Global Competition: AI Capabilities, Resilient Layout, and Long - termism", systematically responding to the theme of this forum and making judgments on the next - stage global competition landscape.
Subsequently, multiple keynote speeches will be centered around the following topics:
· "The Global Acceleration of AI - Native Enterprises" explores how AI - native enterprises can enter the global market faster by leveraging their technological advantages, organizational efficiency, and product iteration capabilities.
· "Who Can Stay in the Global Market After the Dividends Disappear" addresses the most realistic challenges faced by enterprises: When extensive expansion fails, what kind of enterprises can continue to operate, grow, and build global competitiveness.
· "Seeking Increment: Resilience of Emerging Markets and AI - Driven Growth" discusses the new variables of regional growth from the perspective of emerging markets and how AI can help enterprises improve their entry efficiency and operation quality.
After the morning keynote speeches, a round - table discussion titled "The Future is Here: New Paradigms for Going Global in the AI Era" will be held. At that time, guests from different backgrounds such as enterprises, investment, and service ecosystems will have in - depth discussions on key topics such as AI, organization, localization, brand, and regional layout.
After the round - table discussion, an interactive Q&A session for the audience will be set up. The round - table guests will reserve 5 - 10 minutes for the audience to ask questions. Whether it's a follow - up question on the guests' viewpoints or a real confusion from on - the - ground practice, there will be an opportunity to discuss and communicate with the industry leaders in this session, making the on - site discussion more engaging and inspiring.
The scene of the GGF2025 event
Special Session: Roadshow of AI Going - Global Startup Projects
In addition to the theme discussions, GGF2026 will also set up a special session for the roadshow of AI going - global startup projects, soliciting high - quality AI going - global innovation projects from around the world. After review and screening, the short - listed projects will conduct on - site roadshow presentations and get comments from investors and opportunities for precise investment and financing docking.
We hope that through this session, more new - generation startup projects with technological potential, product imagination, and globalization ambitions can be seen, connected, and verified in the real industrial context, and also enable innovators, investors, and industrial resources to interact more efficiently on the same site.
The application channel for AI roadshow projects is now open. We welcome startups in the AI field to scan the QR code below to fill in the application form:
Afternoon Session: Practical Implementation and Dissection of the Full - Link Strategies for Going Global
If the morning session mainly answers "where the direction is", the afternoon session will go a step further, focusing on "what enterprises should actually do". The afternoon agenda will dissect the implementation paths of enterprises' globalization from multiple aspects such as regional layout, full - link efficiency, AI infrastructure, brand and organization building, hard - tech going global, and content innovation.
The key topics include:
· "Key Overseas Markets in 2026: Opportunity Differentiation in Europe, the United States, the Middle East, and Emerging Markets"
· "From Tools to Ecosystem: How AI Reconstructs the Full - Link of Going Global"
· "AI + x: The New Infrastructure for Chinese Enterprises' Globalization"
· "Long - termism in AI Going Global: Technological Barriers, Brand Building, and Localized Operations"
· "Breaking the Barriers in 'Hard' Tech Going Global: Scenario Commercialization and Supply - Chain Resilience of Embodied Intelligence and AI Hardware"
· "AI - Powered Comic Dramas: Where Will the Next Wave of Overseas Blockbusters Come From?"
The theme of the afternoon's closing round - table is "The Core Global Competitiveness in the AI Era". The discussion will revolve around several highly practical questions:
· Is AI a cost - reduction tool or a strategic infrastructure?
· From "selling products" to "building brands", how can AI reshape global brand capabilities?
· In the era of rational capital, what kind of global companies have the resilience to weather the cycle?
· How can organizational, talent, and localization capabilities become an enterprise's real moat?
1. GGF2026 is More Than Just a Forum
Today, when enterprises participate in a forum, they are no longer just for "obtaining information". What they care more about is whether they can hear new judgments, meet key people, find valuable cooperation opportunities, and see worthy globalization samples. What GGF2026 hopes to provide is such a platform that combines trend judgment, industrial connection, and cooperation facilitation.
There will be research perspectives on global market changes, practical dissections of how AI enters the full - link of enterprises' going global, exchanges of experiences from different players such as brands, technology, hardware, content, and service ecosystems, as well as project roadshows, list releases, and more high - quality communication scenarios, jointly forming a more comprehensive globalization industry gathering.
For enterprises on the globalization journey, this is not only a meeting but also a crucial node for re - identifying directions, updating knowledge, and establishing cooperation.
The award - giving dinner of GGF2025
1. Evening Highlights: Release of the Annual List
During the dinner, the release session of EqualOcean's annual list of globalization going - global series will be held.
We hope that through this list, we can identify the most representative global participants in this era: those enterprises and institutions that truly understand regional differences, have local operation capabilities, can transform AI into new competitiveness, and maintain long - term investment and resilience in a complex environment.
The list is not only a phased presentation of excellent samples but also a concentrated observation of the new trends in Chinese enterprises' globalization. The relevant application channels will also be opened simultaneously. We welcome enterprises and institutions to actively participate.
The application channel for the list is now open. We welcome enterprises/institutions focusing on going global to scan the QR code below to fill in the application form:
The proposed annual list (subject to the on - site release):
EqualOcean's List of Global Brands Going Global
Top 10 Chinese AI Application Global Brands in 2026
Top 10 Chinese Mobility Technology Global Brands in 2026
Top 10 Chinese Smart Device Global Brands in 2026
Top 10 Chinese Digital Content and Entertainment Global Brands in 2026
Top 10 Chinese Medical Technology Global Brands in 2026
Top 10 Chinese Smart Home Global Brands in 2026
Top 10 Chinese Physical Retail Global Brands in 2026
EqualOcean's List of Globalization Service Providers Going Global
Top 10 Globalization Financial Technology Institutions Going Global in 2026
Top 10 Globalization Brand Marketing Institutions Going Global in 2026
Top 10 Globalization Talent Service Institutions Going Global in 2026
Top 10 Globalization Compliance Service Institutions Going Global in 2026
EqualOcean's List of Globalization Investment Institutions Going Global
Top 20 Globalization Investment Institutions Going Global in 2026
EqualOcean's List of ESG Model Enterprises Going Global
Top 20 Chinese ESG Model Enterprises Going Global in 2026
2. Registration Channel for the GGF2026 Conference
If you are re - evaluating your enterprise's globalization path; if you are concerned about how AI will change the product, brand, and organizational logic of going global; if you hope to establish connections with more entrepreneurs, investors, service ecosystems, and innovation projects; if you believe that in the next stage of global competition, it's no longer just about speed, but about resilience, systematic capabilities, and long - termism - welcome to GGF2026.
The registration channel for the GGF2026 conference is now open. Please scan the QR code below to register.
3. GGF Cooperation & Consultation
About Us
