Little Red Book hosts the first "Hackathon Peak Competition" with a prize pool of 500,000 yuan to find the next generation of top AI creators.
The first "Hackathon Peak Competition" of Xiaohongshu officially announced the opening of registration today. The offline final will be held at the Zhangjiang Science Hall in Shanghai from April 7th to 10th.
It is reported that this is also Xiaohongshu's largest offline technology event this year. As a hardcore technology competition focusing on the post - 2000 creative group, the core highlights of this competition include 48 - hour closed - limit creation, a total prize pool of 500,000 yuan, and a high - level lineup of contestants. The aim is to discover and showcase the technical capabilities, product expressions, and innovative imaginations of the new generation of top Chinese AI creators.
This year's Hackathon Peak Competition adopts the registration method of "targeted invitation + in - app recruitment". As of now, the competition has attracted the attention and participation of many past champions and star contestants of global top - level technology competitions, and has gathered a group of potential contestants from key universities, technology companies, and innovation incubators.
It is reported that approximately 200 contestants will be shortlisted in the end. They will be divided into two competition units: hardware and software. In the offline final, they will conduct 48 - hour limit creation, complete technical works from scratch, and conduct roadshow presentations and on - site defenses on Demo Day to determine the awards for the hardware and software tracks and the grand prize of the whole competition. The total prize pool for this competition is 500,000 yuan, with the highest single - item prize for the grand prize being 200,000 yuan. In addition, the competition also features five special unit awards with a total bonus of 100,000 yuan to encourage innovative ideas and works with unique qualities.
A relevant person in charge of Xiaohongshu said that by holding this competition, they hope to use the high - density and strong co - creation competition form of the hackathon to discover and support potential new AI forces, so that the abilities, imaginations, and expressions of young creators can be collectively seen.
In the past year, the new generation of AI represented by the post - 2000s has emerged collectively on Xiaohongshu, becoming an important young innovative force in this wave of AI technology. Data shows that there have been more than 1.1 million pieces of content related to "Build in Public" on Xiaohongshu. The post - 2000s and post - 2005s are the main publishers of innovative content, including many student entrepreneurship projects from domestic and foreign universities.
As "natives" growing up in the social media ecosystem and the AI era, they generally complete product creation, verification, and iteration by releasing products in the community and co - creating with users. This "Build in Public" innovation method is becoming the mainstream innovation method and growth path for the new generation of AI. Online communities represented by Xiaohongshu are also becoming an important innovation ecological soil for them.
During the competition process of this Hackathon Peak Competition, all contestants will also publicly release their products and progress on Xiaohongshu, making the "Build in Public" mechanism in the community an important part of public product innovation.
Meanwhile, the hackathon, as a competition form that "promotes innovation through competition", is also becoming a popular innovation practice method for the new generation of AI. Many young AI creators regard it as the starting point for innovation attempts and stand out in the competition.
In the past two years, large - scale domestic and foreign hackathon competitions such as Google, NVIDIA, and Adventure X have generally released content on Xiaohongshu through official cooperation or self - built topic activities to record the competition schedule, recruit teammates, and share works. Official data shows that currently, more than 500 notes related to hackathons are posted on Xiaohongshu every week, most of which are created by post - 2000 contestants, and the total exposure of relevant content exceeds 100 million.
Official data shows that with the explosion of technology - native trends such as AMA and Vibe coding, the technology content ecosystem on Xiaohongshu has grown significantly in the past year, becoming one of the fastest - growing content categories on the platform. As of the end of 2025, the technology content has increased by more than 100% year - on - year, and the scale of relevant creators has increased by more than 200%. Meanwhile, more and more AI innovators are looking for inspiration on the platform, co - creating products with users, and entering the market, regarding it as the core position for innovation and entrepreneurship incubation. Now, Xiaohongshu is becoming the community soil for this new generation of AI people, new trends, and new creations.