Innovation Empowers, Creativity Knows No Bounds | MCJOY/Xiaowei Stuns at AWE2026: Redefining Life Technology

At the 2026 China Appliance & Electronics Expo (AWE) that kicked off on March 12th, Guangdong Wellin Technology Co., Ltd., which excels in the underlying technologies of "heating, temperature control, and heat dissipation", made a grand appearance with its brands such as MCJOY Xiaowei. With the core concepts of "Innovation +" and "Life +", Xiaowei presented a new understanding of daily life by a technology brand to the world. At the exhibition site, Xiaowei not only displayed its iterative products in traditional advantageous fields such as vacuum food savers and warming pads but also grandly exhibited disruptive products based on the latest patented technologies, including handheld air conditioners, automatic vacuum cans, handheld air conditioners, ice cream and smoothie makers, and ice cream machines, demonstrating to global merchants the new journey of this New Third Board innovative-tier enterprise from a "creator of quality life" to a global leader in life technology.

The Inherent Quality of an Inventor: A 15 - year Deep Dive by a "Technology Enthusiast" and "Product Enthusiast"

At the MCJOY/Xiaowei booth, Ye Jingnong, the founder, chairman, and general manager who personally led the team to receive merchants, still maintained the focus characteristic of those from a technical background. This pragmatic entrepreneur from Huizhou, born in 1981, started his career as a design engineer and later served as a product R & D manager. He has almost strict requirements for product industrialization and detail refinement.

Since the establishment of Wellin in 2008, Ye Jingnong has led the team to start from office equipment. Relying on self - developed heating, temperature control, and heat dissipation systems, they have built a unique technological moat. Today, Wellin is not only an "invisible champion" in the global office machinery field but also a technology - based group enterprise with nearly a thousand patents (as of January 2026) and products covering smart kitchen appliances and small household appliances for daily life.

"Wellin's core competitiveness does not lie in assembly but in our understanding of thermal management," Ye Jingnong said at the exhibition site. "Whether it's keeping food warm or vacuum - preserving ingredients, it's essentially about precise control of temperature and air. AWE is the vane of the home appliance industry. What we hope to show here is how this underlying technology can change users' daily lives."

Technological Innovation: MCJOY/Xiaowei's New Product Series Defines Future Life Scenarios

At this exhibition, MCJOY Xiaowei grandly launched multiple series of new products:

MCJOY/Xiaowei Handheld Air Conditioner: With self - developed semiconductor refrigeration technology, the air outlet temperature can drop by 5 - 8℃, truly blowing out cold air like an air conditioner. It has long - lasting battery life, dual modes, and is foldable. It can be used both handheld and on the desktop, suitable for various scenarios to bring portable coolness.

MCJOY Xiaowei Automatic Vacuum Can: The can lid has an integrated automatic vacuum function. One - key operation makes food preservation more efficient. It is paired with cans of multiple materials and capacities and a long - lasting battery, effectively locking in the flavor and quality of ingredients.

MCJOY/Xiaowei Ice Cream and Smoothie Maker: The compressor condenses for rapid refrigeration. It can turn a hot drink into an iced drink or ice cream in 29 minutes. With 7 modes, it can make various ice products with one - key operation, no ice cubes needed, and no long waiting.

Scenario Upgrade: From Vacuum Preservation to Cool Iced Drinks, Xiaowei Covers All - Scenario New Life

Centering around the brand concepts of 'Innovation +' and 'Life +', MCJOY Xiaowei continuously creates all - scenario solutions for life: building a long - term preservation system with intelligent vacuum machines and automatic vacuum cans; meeting core needs such as portable cooling and homemade ice products at home with handheld air conditioners, ice cream and smoothie makers, and ice cream machines; and simultaneously launching products such as smokeless grills and milk frothers, precisely targeting the lazy economy and healthy economy favored by young people. With a full - category product matrix, it demonstrates strong scenario expansion ability and brand vitality.

Capacity Building: The New Industrial Park Supports Future Growth

Behind the popularity of the exhibition lies the dual support of production capacity and R & D. Wellin Technology always adheres to "increasing R & D and optimizing costs", driving product upgrades through technological innovation. Through the AWE international platform, Wellin and Xiaowei sent a clear signal to the world: Made in China not only has scale and efficiency but also has warmth, details, and experience. In the future, MCJOY/Xiaowei will continue to be driven by the "Innovation +" and "Life +" scenarios, and together with every family, reconstruct a new pattern of household appliances in the new era.