Innovative "New Special Zone": The Innovative Technology Exhibition Area at Hall W3 of the Shanghai New International Expo Centre for AWE2026 has officially made its debut.

Against the backdrop of the continuous consolidation of the scale advantage in China's household appliance and consumer electronics industry, the industry is now at a crucial juncture, transitioning towards structural upgrading and technological leapfrog. AWE2026 has chosen to set up a brand - new "special - zone - style" section, the Innovative Technology Exhibition Area, at the Shanghai New International Expo Centre, a highly developed and industry - dense core exhibition area, to meet the needs of the industry's new growth drivers.

The Innovative Technology Exhibition Area is located in Hall W3 of the Shanghai New International Expo Centre, with a display area of about 5,000 square meters, approximately half of the hall. This area is set on an industrial platform with a large number of traditional advantageous product categories and leading brands, providing a dedicated space for high - growth potential new technologies, new products, and new enterprises to showcase future - focused innovative technologies.

The Innovative Technology Exhibition Area is not just a simple addition to the existing exhibition areas. Instead, it forms a clear division of labor and organic synergy with the existing AWE sections, jointly constituting the AWE smart living ecosystem. Compared with the Smart Home Appliance Exhibition Area centered around intelligent white goods and home - scenario solutions, the Smart Technology Exhibition Area focusing on consumer electronics and software - hardware integration, and the Smart Health Exhibition Area composed of kitchen appliances, sanitary ware, and health appliances, the Innovative Technology Exhibition Area will mainly cover areas such as embodied intelligence and robots, AI hardware, new human - machine interaction, cutting - edge audio - visual technology, and intelligent entertainment. It will highlight advanced technological forms and products that are rapidly moving towards application and commercialization, presenting the most variable and imaginative key tracks in the current global consumer electronics and intelligent industry competition.

The Innovative Technology Exhibition Area of AWE2026 will be jointly composed of embodied intelligence and robot enterprises such as Unitree, MagicLab, Zeroth (formerly LeXiang Technology), Zhishen Technology, and Tashi Zhihang; intelligent mobility enterprises such as Ninebot and Shouqu; AI hardware enterprises such as Ugreen, Qianwen AI Glasses, and Aide Future; "technology × culture" innovative enterprises such as Huanlu, Hearthstone, and ENYA MUSIC; and chip solution providers such as Realtek, Yisw, Quectel, LingSi, and Qingke.

New Species Gathering: Embodied Intelligence Moves from the Laboratory to Real Life

In the Innovative Technology Exhibition Area, embodied intelligence is undoubtedly one of the most iconic technological directions. With continuous breakthroughs in large - model, multi - modal perception, and motion control technologies, robots are truly entering industrial production scenarios and open environments. Recently, MagicLab and Unitree have successively announced their partnerships as robot providers for the 2026 Spring Festival Gala, indicating that the robot industry is reaching a critical moment of transitioning from technology verification to the public eye.

Unitree: A World - Renowned Civilian Robot Company

Unitree is a world - renowned civilian robot company and the first global enterprise to publicly sell high - performance quadruped robots. The company highly values independent R & D, with fully self - developed key components such as motors, reducers, and lidars, as well as high - performance motion control algorithms. It holds more than 180 domestic and international authorized patents. Thanks to its excellent technological strength, Unitree's products have been invited to many top - level events, including the opening ceremony of the 2022 Winter Olympics, the 2023 Asian Games, and the 2025 CCTV Spring Festival Gala. At AWE2025 last year, Unitree made a stunning appearance as a "new popular star." The dynamic performances of its Go2 quadruped robot and G1 humanoid robot attracted large crowds at the booth, making it one of the most popular photo - taking spots at the exhibition.

The humanoid agent Unitree G1 is about 132 cm tall, with 23 - 43 joint motors throughout its body, providing a large range of motion angles. It can perform high - difficulty actions such as dynamic standing up and stick - dancing, and can continuously evolve through deep reinforcement learning. The new embodied intelligence species Unitree Go2 is equipped with a self - developed 4D ultra - wide - angle lidar, which significantly improves its environmental understanding and decision - making ability with the empowerment of large models. Its joint peak torque reaches 45N.m, supporting various postures such as jumping and handstands.

As an industry innovation leader, Unitree recently launched the world's first dedicated APP Store for humanoid robots, introducing the "application ecosystem" model into the robot field for the first time and promoting the industry to shift from simple hardware competition to comprehensive competition of "hardware + software + ecosystem." In addition, the world's first offline brand store jointly opened by Unitree and JD.com has been opened in Beijing, marking a new stage for robot retail with offline zero - distance experience.

MagicLab: A Global Pioneer in Embodied Intelligence Driven by Full - Stack Self - Development

MagicLab was established in January 2024. It is a global company focusing on the R & D and application of general humanoid robots and embodied intelligence technologies. The company's core members are from top domestic and international universities such as Tsinghua University, Shanghai Jiao Tong University, and the University of Michigan. More than 70% of its employees are R & D personnel, and it has a full - stack self - developed hardware and software technology system. Over 90% of its core hardware is self - developed, covering key components such as joint modules and dexterous hands. It also self - developed the VLA large model "Yuanzi Wanxiang," adopting a VLM + MoE hierarchical architecture. It has collected about 360,000 pieces of real - machine data, achieving algorithm leadership in multi - modal perception and embodied operation.

At this exhibition, MagicLab brought the star members of its robot family. The full - size general humanoid robot MagicBot Gen1 has 42 active degrees of freedom, enabling it to effectively perform long - sequence operation tasks in industrial and commercial scenarios. The high - dynamic bipedal humanoid robot MagicBot Z1, which won the "Future Award for Humanoid Robots" by Forbes China in 2025, is equipped with self - developed high - performance joint modules, with a maximum torque of over 130N·m. It supports high - intensity movements such as "recovery from large - disturbance impacts" and "continuous getting up after falling" and won a bronze medal at the World Humanoid Robot Games. In addition, the world's first quadruped robot with "head - tail linkage," MagicDog, integrates multi - modal interaction of audio, vision, and touch, achieving true emotional companionship.

MagicLab has completed the closed - loop from product sales to delivery. Since it started commercialization in May 2025, it has received 500 million yuan in intended orders in just half a year, with overseas revenue accounting for over 60%. Its products are widely used in family, industrial, and commercial scenarios. Currently, all of the company's products are in small - scale mass production.

Zeroth (formerly LeXiang Technology): The Global Leader in the Commercialization of Consumer - grade Embodied Intelligence

LeXiang Technology was established in 2024 and is the global leader in the commercialization of consumer - grade embodied intelligence. Different from other companies focusing on industrial scenarios, LeXiang Technology has targeted consumer scenarios such as families, elderly care, education, and pets since its establishment, aiming to create a "mirror partner" with real understanding ability. The company's core team has in - depth experience in key areas such as robot R & D of the "brain" and "cerebellum," algorithm optimization, and motion control. In 2025, it was the first to obtain the first - ever hundred - million - yuan - level order in the consumer - grade embodied intelligence field and achieved tens of millions of yuan in revenue, breaking the industry's traditional impression of "emphasizing capital operation and neglecting technology implementation" and marking a key turning point for the industry from technology verification to large - scale commercialization. At the end of 2025, LeXiang Technology launched a new brand of embodied intelligence, "Zeroth."

At this AWE, Zeroth presented its entire product line. The full - size humanoid robot Jupiter, as a technological flagship, is equipped with a dedicated training environment, Zeroth World. It gets rid of the dependence on third - party environmental maps, and can learn the physical laws of the real world through deep learning based on past experience and perceptual intuition, independently adapting and operating flexibly in complex scenarios such as messy homes.

For the consumer - grade market, Zeroth launched two core products. The household embodied intelligence robot M1 is the world's first servo - driven robot using reinforcement learning control. It integrates whole - house visual - language navigation technology and is equipped with the world's first robot balance - bike base, which can autonomously switch motion modes. The M1 is implanted with the self - developed Zeroth Soul interaction model, with functions such as fall detection, two - way audio - video calls, and customizable modules, precisely covering rigid - demand scenarios such as elderly care, education, and pet monitoring. The outdoor tracked robot W1 is designed for outdoor life. With a self - weight of 28 kg, it can carry a load of over 50 kg and integrates all - around functions such as energy storage, security, and image collection. It is not only an equipment - carrying assistant for outdoor enthusiasts but also an entertainment center and temporary power source for family gatherings.

In addition, at this AWE, LeXiang Technology will present its cute and lively embodied intelligence panda and the family service robot N1, which is being shown to the public for the first time globally.

Zhishen Technology: A Full - industrial - chain Technology Service Provider for Embodied Intelligence Driven by Independent R & D

Zhishen Technology was established in 2023 and is an industry - leading full - industrial - chain technology service provider for embodied intelligence. It has built a complete technology closed - loop from core component R & D, whole - machine manufacturing to scenario - based implementation. The company's core team consists of top scientific research talents, with R & D personnel accounting for up to 70%. It has full - stack R & D capabilities and mass - production experience in areas such as reinforcement learning motion control algorithms, VLN large models, and high - power - density joint modules. Currently, Zhishen Technology holds over 60 core patents, participates deeply in national key projects, and promotes the large - scale application of its products in areas such as security patrol, power inspection, and emergency rescue. At AWE2025, Zhishen Technology demonstrated a flexible quadruped robot, showing its technological breakthroughs in motion control and scenario - based implementation.

At this exhibition, Zhishen Technology will bring a variety of hardcore products designed for special and industrial applications. The bionic quadruped robot "Gangbeng ZSL - 1" is equipped with an AI reinforcement learning motion control algorithm. It is the only product in its category that can perform a "720° backflip" stunt, with a maximum speed of 3.7m/s, supporting a 40° slope climb and IP54 protection, making it the "toughest" robot dog. Its wheel - leg version ZSL - 1W combines the advantages of high - speed cruising at 5m/s and low noise, suitable for multi - scenario intelligent mobile tasks such as security, inspection, and guiding the blind. In addition, the high - end wheel - leg integrated product "Tongchui M1" makes a stunning appearance with an extreme load - to - self - weight ratio of 1:1 (self - weight 30kg/load 30kg). It has a running speed of 8m/s and an obstacle - crossing ability of 80cm, making it a well - deserved "all - around player" in complex outdoor work scenarios.

AI Hardware and Audio - visual Entertainment: Redefining the Interaction between Humans and Technology

In addition to robots, AI hardware and audio - visual entertainment are another important focus in the Innovative Technology Exhibition Area, exploring how AI can reshape the interaction between humans and technology in a more natural, intuitive, and immersive way.

Qianwen AI Glasses: A Super - intelligent Terminal Empowered by Alibaba's Qianwen - the Strongest Model and the Best Conversation Assistant

The Qianwen C - end business group belongs to Alibaba Group, focusing on creating "the first entry point for users in the AI era" and is dedicated to the R & D and implementation of intelligent AI terminal devices centered around the Qianwen large model.

At this exhibition, the full series of Qianwen AI Glasses equipped with the latest Qianwen large model will be presented at AWE, and visitors can try them on. As the first unified - named product of the Qianwen (Qwen) brand in the intelligent hardware field, it deeply integrates the latest generation of the Qianwen large model. With "software - defined experience" at its core, it creates a truly "chatty and capable" portable AI assistant - featuring natural and smooth voice interaction, accurate and intelligent multi - modal perception, and covering all - scenario needs such as translation, office work, and daily life.

Future Intelligence: An AI Technology Company Focusing on Software - Hardware Integration in the Intelligent Office Field

Future Intelligence is an AI technology company focusing on software - hardware integration in the intelligent office field. Its iFlytek AI conference headset series has ranked first in sales for three consecutive years. Future Intelligence has in - depth experience in the field of speech and semantic recognition and is committed to creating an intelligent AI assistant with emotion, personalization, and multi - modal hybrid interaction.

At this exhibition, Future Intelligence will present