Intelligence Redefines Luxury: AITO M8 Wins the "2025 Intelligent Mobility Vehicle of the Year" Award at the 6th Auto Awards Ceremony

Recently, the 6th Auto Trend Gala, hosted by China Media Group and specially planned by the Group's Financial Program Center, successfully concluded. The Wenjie M8, a "Family Smart Flagship SUV", made its debut at the gala and was awarded the honorary title of "Trend 2025 Smart Mobility Vehicle". With its strong capabilities demonstrated in the field of intelligent vehicles, it has won the dual recognition of industry authorities and market consumers.

As one of the most authoritative, professional, and innovative annual events in the Chinese automotive industry, the Auto Trend Gala is often referred to as the "Oscars of the automotive circle". It presents and witnesses technological innovation in diverse forms and gathers industry consensus through open exchanges. It has become a vane for the development of the Chinese automotive industry. This year's Auto Trend Gala attracted many automakers and showcased a number of star models, jointly demonstrating the fruitful results achieved by the Chinese automotive industry on the path of high - quality development and conveying the vibrant vitality of the entire industry working together towards a better future.

At the gala, Wenjie brought the "Family Smart Flagship SUV" Wenjie M8 to the stage and comprehensively demonstrated its innovative achievements and core advantages in intelligent technology, product R & D, and user services. It became one of the most eye - catching brands at the gala and conveyed the strength and confidence of Chinese high - end intelligent vehicles to the entire industry.

The Wenjie M8, which won the honorary title of "Trend 2025 Smart Mobility Vehicle", is a major flagship model newly launched by the Wenjie brand in April 2025, with a cumulative delivery of over 150,000 units. It deeply integrates Huawei's Kunpeng Intelligent Driving ADS 4 assisted driving system and is equipped with 30 high - precision sensors, building all - weather and all - scenario perception capabilities. The HarmonyOS cockpit supports seamless transfer across three fingers, four directions, and five screens, achieving all - around response across screens and scenarios, bringing a different "new luxury" intelligent travel experience to family users.

Only by placing the competitiveness of a single product in the overall context of brand development can we more clearly understand Wenjie's growth logic. As a leader in the Chinese luxury automobile market, Wenjie pioneered the cross - border cooperation between new energy vehicle enterprises and ICT technology enterprises. The brand always adheres to the "user - centered" concept and takes technological innovation as the core driving force. It has gradually formed four product series: M9, M8, M7, and M5. With the "five - high" standards of "high safety, high reliability, high performance, high quality, and high value" and the "new luxury" practice of combining "traditional luxury + technological luxury", it resonates with the industry's development and transformation and continuously brings new travel experiences to users.

The market data also gives positive feedback. As of now, Wenjie has officially joined the "one - million - unit club". In 2025, the cumulative annual sales exceeded 420,000 units, and the average transaction price per vehicle ranked first among new - force brands, showing a distinct trend of high - quality development. In addition, Wenjie also won the first place in the J.D. Power Brand NPS (Net Promoter Score), the first place in the brand development confidence index, and the first place in the brand preference index among brands above 300,000 yuan. It has become the first brand in the high - end automobile market to win the first place in the brand development confidence index. User recognition and brand value enhancement support each other, jointly helping the brand to stand firm on the high - ground of new energy vehicle value.

The long - term value of a brand cannot be separated from solid technological support. Wenjie adheres to the technological development route of "software - defined vehicles". Relying on SERES' industry - leading intelligent safety system, advanced Magic Cube Technology Platform 2.0, and cutting - edge new - generation super - extended - range system, it builds a full - dimensional technological barrier from the underlying architecture to the experience scenarios. The cross - border integration with Huawei further amplifies this system's capabilities, enabling cutting - edge technology to be more accurately transformed into user - perceivable travel experiences and making intelligent technology truly serve every user's journey.

The essence of "new luxury" lies not only in the vehicle but also in the people. Wenjie has built an intelligent service system around the entire life cycle of users' vehicle use, upgrading the traditional "passive" service to active care and even predictive service. The principle of "serving users whole - heartedly" is firmly implemented in the in - depth practice of "serving both the vehicle and the people", allowing the brand's warmth to flow naturally between touchpoints and extending the luxury value of the product.

Currently, with the continuous deepening of the electrification and intelligent transformation wave, China's high - end intelligent vehicles are achieving value upgrading centered on technological innovation, quality improvement, and experience optimization. Relying on a complete luxury product matrix and a mature technology, manufacturing, and service system, Wenjie not only meets consumers' practical needs for high - quality travel but also demonstrates the confidence and advancement path of Chinese new energy vehicle brands in the high - end field in practice. Looking forward to 2026, Wenjie will continue to focus on the luxury intelligent electric vehicle field, supported by technological iteration and service upgrading, to help Chinese automobile brands achieve higher - level breakthroughs in the global market and lead the industry towards a broader future.