Kekr | The 8th JD Photography Contest Awards Ceremony Held in Beijing. Masters from Home and Abroad Gathered to Witness the Birth of the "Global Journey across Five Continents" Grand Prize
On November 15th, the award ceremony of the 8th JD Imaging Competition concluded successfully in Beijing. This year's competition solicited global imaging creations across seven thematic tracks, attracting over 100,000 photography enthusiasts to submit 730,000 works, covering diverse perspectives from professional circles to amateur creators. At the event site, representatives of global top imaging brands and authoritative judges gathered to announce the competition results and present awards to outstanding entries.
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Data shows that during the just - concluded JD 11.11, JD collaborated with global leading camera brands such as Sony, Canon, DJI, and Nikon to create new growth, and also provided a vast array of photography products for photography enthusiasts. Among them, the sales volume of ecological photography trend categories increased by over 5 times year - on - year, and the number of new photography users increased by over 80% year - on - year.
Since its first edition in 2017, the JD Imaging Competition has grown into an ecological platform that integrates professional photography circles and amateur enthusiasts. It not only provides a window for photographers to showcase their talents but also promotes the exchange of creative experiences and the sharing of technological trends through the linkage with brands, continuously promoting the popularization of imaging culture among the public and the healthy development of the industry ecosystem.
Capture the Highlights with Lenses, Interpret the Charm of Imaging through Diverse Subjects
The works in this year's competition feature rich subjects and exquisite perspectives, collectively demonstrating the contemporary appeal of photographic art. The gold - award winning work, "The Three - Tower Complex in Lujiazui Above the Clouds", captures the mist - shrouded Lujiazui in Shanghai, where the bright lights intertwine with the floating clouds, outlining a futuristic and poetic urban panorama. This work not only won the gold award but also received top - of - the - line camera equipment worth 100,000 yuan and a special honor of a round - the - world trip across the five continents, enabling the creator to explore the world through the lens.
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The silver - award winning works present a broader geographical and cultural perspective. "Football Boys on the Palmi Plateau" captures the dynamic moments of boys running on the plateau, showcasing their tenacious vitality; "The Rural Supply and Marketing Cooperative" restores the rural life scene with a documentary feel, conveying the warmth of human relationships in the changing times; "The Bountiful Apple Stall" uses rich colors and composition to create an atmosphere of joy in the agricultural harvest. Together, these three works construct an imaging narrative spectrum from the plateau to the village and from individuals to groups.
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The bronze - award winning works such as "Bountiful Harvest of Fiery Dogwood", "The Heart of the Earth", "Silent Motherly Love", and "Cormorant Eating a Red Fish" showcase the subtleties of life from different dimensions. Whether it is the deep and warm family affection, the grand aesthetics of natural landscapes, or the vivid glimpses of ecological interactions, they all reflect the creators' meticulous observation and unique insights into life.
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Strengthen the Industry Ecosystem, Collaborate with Brands to Continuously Upgrade Imaging Services
The successful hosting of the competition is inseparable from the in - depth collaboration between JD and global imaging brands such as Sony, Canon, DJI, and Nikon. JD not only provides a platform for brands to launch new products but also significantly improves consumer conversion through an "early - access" shopping experience, a high - quality and cost - effective product portfolio, and comprehensive after - sales services. Data shows that during the JD 11.11 period, the number of new photography users increased by over 80% year - on - year, providing solid user support for brands like Sony, Canon, DJI, and Nikon to maintain their leading positions and achieving a double increase in brand awareness and sales performance.
For consumers, the success of the JD Imaging Competition goes far beyond an award ceremony. During the competition, expert judges provided detailed comments and guidance to participants from different professional perspectives, sparking a national creative boom. Meanwhile, by collaborating with global top - tier imaging brands, JD offers a variety of photography equipment to consumers, such as prime lenses and zoom lenses, fully meeting the imaging consumption needs of everyone from professional creators to ordinary enthusiasts. It is worth noting that during the 11.11 period, domestic brands such as Venus Optics and SIGMA made it onto the top 5 list of prime lens brands. Their high - quality and affordable equipment has encouraged the younger generation to purchase multiple lenses, further lowering the threshold for national photography.
The successful conclusion of the 8th JD Imaging Competition marks another solid step for JD in building an imaging ecosystem and popularizing photography culture. In the future, JD will continue to collaborate with global imaging brands and a large number of photography enthusiasts. Using the competition as a platform and relying on products and services as guarantees, they will jointly promote the sustainable development of the Chinese imaging industry, enabling more people to discover, record, and create beauty.