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Philips Unveils Three Health Technology Solutions at the CIIE, Proposing a New Concept of "Integrated Purification and Protection"

36氪品牌2025-11-05 19:40
Over 90% of Chinese people have oral problems. Do you brush your teeth correctly every day? Do you know that shaving and hair removal can be done cleanly without harming the skin? Do you know that blow-drying your hair every day can also damage scalp health and lead to hair loss? What seems like an ordinary daily cleaning routine is actually affecting your long-term health.

Data shows that 94% of Chinese consumers consider health management an important matter, and 47% of young people "often purchase" health products and services. Some people spend over 10,000 yuan on health annually. This trend reflects a shift in the public's health concept - from "post-treatment" to "daily prevention". However, in actual care, as the first step, the problem of "difficulty in controlling the cleaning scale" has put many people in a dilemma: when caring for the oral cavity, they want to use an electric toothbrush for a cleaner result but are afraid that excessive force will damage the teeth; when shaving, they want to shave off the stubble cleanly but worry that excessive friction will make the skin red and painful; when drying hair quickly, they are afraid that high temperature will harm the scalp. Therefore, how to achieve gentle care while cleaning efficiently has become the key to daily preventive health care.

At the 8th China International Import Expo, as a leading enterprise in the field of general health backed by professional medical technology, Philips put forward the new personal care concept of "Integrated Cleaning and Care" and unveiled three health technology solutions for oral care, skin care, and scalp care. Through intelligent cleaning and care technology, Philips integrates efficient cleaning with gentle care, revitalizing a healthy state every day and helping to build a long - term health foundation.

The three health technology solutions for the oral cavity, skin, and scalp comprehensively demonstrate Philips' technological prowess and innovation strength in the personal care field. Philips provides scientific, gentle, and efficient health care experiences for different groups of people through leading technologies such as AI intelligent sensing, precise pressure control, rotary lifting technology, and salon - grade hair drying.

  • Oral Cleaning and Care Health Technology Solution: Focusing on Philips Sonicare's 33 - year dedicated research on sonic tooth - cleaning technology, multi - functional electric toothbrushes and water flossers comprehensively cover basic cleaning, gum and tooth protection, tooth whitening, and AI intelligent all - around protection, revitalizing the oral cavity for cleanliness, care, and beauty. The brand - new Burgundy Red Diamond AI electric toothbrush making its debut at the CIIE is equipped with SenseIQ intelligent sensing technology, which can accurately sense in all directions and start all - around protection with one click.

  • Skin Cleaning and Care Health Technology Solution: The innovative rotary lifting technology with the concept of "Integrated Cleaning and Care" is the core highlight of Philips razors. Many razors that have won domestic and international design awards cover a variety of scenarios and needs. Among them, the new Rotary Care Series 9 Pro razor making its debut at the CIIE can achieve a clean shave at the root layer 0.08 millimeters below the skin, bringing a skin - care - grade shaving experience. The electric hair shaver on display for the first time, a new model to be upgraded in 2026, has a three - in - one cleaning and care blade head that fits the body curve. The round comb teeth are more gentle on the skin, and it can be used both wet and dry without harming the skin during shaving.

  • Scalp Care Health Technology Solution: Philips' high - speed hair dryer has the function of "One Machine, Three - Fold Care", achieving scalp care, hair root strengthening, and hair smoothing, allowing consumers to enjoy salon - grade care at home.

During the Double Eleven period, Philips' technology products showcased at the CIIE are on sale both online and offline. After members combine with national subsidy policies, they can purchase high - quality technology hits at low prices and enjoy multiple benefits such as extended warranties, easily unlocking a new way of daily health care with "Integrated Cleaning and Care".