Generative AI ushers in an application boom. Kuaishou's Keling AI launches multiple new features | The Latest Frontline

Author | Fu Chong

Editor | Su Jianxun

By 2025, generative AI is no longer just a trendy term. People not only care about "whether AI can generate", but also focus on "whether it can be truly applied in production".

During the 2025 WAIC, Kuaishou Keling AI held a forum titled "The First Year of Generative AI Application" and launched new features such as Multi - Image Reference and Lingdong Canvas.

The new features aim to further break through technological boundaries and meet user needs in professional creative fields such as content, e - commerce, and film and television.

Specifically, the "Lingdong Canvas" feature integrates an infinite visual space, AI creative assistance, and multi - person real - time collaboration.

This feature can help users transform scattered ideas into text, images, or video nodes and efficiently connect them into a complete visual work, providing a smooth and intuitive creative experience.

Another feature launched this time, "Multi - Image Reference", has been improved in terms of character, subject and scene consistency, dynamic quality, and style maintenance.

Since its launch in June last year, Keling AI has been iteratively upgraded more than 30 times, with a cumulative generation of over 200 million videos and 400 million images.

Currently, Keling AI has more than 45 million creators globally and serves more than 20,000 enterprise customers, covering industries such as advertising and marketing, film and television animation, and game production.

Gai Kun, Senior Vice President of Kuaishou, Head of Keling AI, and Head of the Community Science Line, delivered a speech; Photo: Provided by the enterprise

"2025 will be the crucial first year for generative AI technology to move towards in - depth application," said Gai Kun, Senior Vice President of Kuaishou, Head of Keling AI, and Head of the Community Science Line, in his speech. He believes that generative AI is not only a technological innovation but also a reshaping of production relations.

Wan Pengfei, Head of the Visual Generation and Interaction Center of Keling AI, reviewed the technological evolution path of Keling AI since its launch.

Wan Pengfei introduced that Keling's technological iteration has always revolved around two main lines: one is the improvement of the basic model's capabilities, and the other is co - creating and optimizing the product direction with users.

The Keling team continuously optimizes the model through user feedback, forming a dual - wheel - drive model of "technology + users".

This forum also brought together representatives from the film and television industry, the art industry, and B - end partners.

Wu Yishen, a contemporary artist, curator, and founder of MUDigital, said that domestic tools represented by Keling AI can already support high - quality and high - efficiency AI art creation, enabling Chinese artists to achieve technological autonomy.

In Wu Yishen's view, AI is not a replacement for creators but a symbiotic entity that stimulates imagination, giving rise to a new human - machine collaboration model and bringing new forms of expression and creative possibilities to the art industry. In the future, with the development of AI technology, more professional creators and collectors will participate in the AI art ecosystem, promoting its professional and systematic development.