36Kr Exhibition Observation | The 2025 China International Building Decoration Fair (Guangzhou) Fully Displays the Three Evolutions of Smart Home

In 2025, the home furnishing industry has witnessed a new technological wave, which some industry leaders have described as a turning point from the traditional era to the future.

Under this major trend, intelligence and global expansion are the two most agreed - upon certain directions in the large - scale home furnishing industry. The latter represents the expansion and fission of the market, while the intelligent direction is the inevitable path for large - scale home furnishing enterprises to survive and develop in the future.

China International Building Decoration Exhibition (Guangzhou) 2025

From July 8th to 11th, the China International Building Decoration Exhibition (Guangzhou) 2025 was grandly opened. As the world's largest exhibition in the large - scale home furnishing and building decoration industry, the China International Building Decoration Exhibition (Guangzhou) is an important platform for large - scale home furnishing brands to showcase their strength and latest development trends, as well as for enterprises to communicate and jointly explore the future of the industry. The evolution trend of the large - scale home furnishing industry can be clearly seen from the exhibition site.

The exhibition area of this session was 300,000 square meters, with nearly 2,000 participating enterprises and over 70 high - end conference activities. A total of 205,621 high - quality professional visitors with commercial value from 145 countries and regions attended the exhibition, which was basically the same as last year. Among them, there were 8,602 overseas visitors, a year - on - year increase of 47.22%, maintaining its leading position in the large - scale home furnishing and building decoration industry exhibitions.

China International Building Decoration Exhibition (Guangzhou) 2025

During the exhibition, the Smart Home Pavilion, which is most closely related to future trends, was extremely popular and became the most prominent focus. Tech giants such as Huawei HarmonyOS Smart Home, Haier, Hisense, and Bosch, as well as upstream and downstream enterprises in the smart home industry chain in fields like lighting and integrated decoration, and smart home integration service providers gathered at the Smart Home Pavilion of this exhibition. The new products, technologies, scenarios, and applications of each brand clearly outlined the development trend and future picture of the smart home industry.

China International Building Decoration Exhibition (Guangzhou) 2025

What kind of sparks will be generated when intelligence and home furnishing are integrated? In this issue, 36Kr will explore the China International Building Decoration Exhibition (Guangzhou) with you from three major evolutionary directions: "AI explosion, cross - border integration, and cross - border linkage between people, vehicles, and homes".

Evolution 1

Explosion of AI Capabilities

From Passive Intelligence to Active Perception

The great explosion of AI technology in 2025 has provided stronger underlying technology for smart homes, making smart home products more "intelligent" and understanding of people. The ability to handle complex scenarios, actively perceive, and interact in a timely manner has become the new highlight of smart homes.

China International Building Decoration Exhibition (Guangzhou) 2025

At this exhibition, it was observed that the injection of large AI models is driving the in - depth integration of smart homes from "single - point connection" to "full - domain perception and intelligent collaboration" in scenario - based services, breaking the previous "pseudo - intelligent" dilemma of home appliances that could only "respond to instructions".

Based on deep learning of user habits, smart homes can now provide proactive services and make predictions. As the "brain" of spatial intelligence, AI has been comprehensively improved in aspects such as multi - modal perception, natural language interaction, and cross - device intelligent collaboration, making the space itself become like an intelligent entity.

China International Building Decoration Exhibition (Guangzhou) 2025, Huawei HarmonyOS Smart Home Booth

Xiaoyi Butler of Huawei HarmonyOS Smart Home can actively perceive user needs, understand emotional changes in conversations, achieve more anthropomorphic communication, and provide personalized services. Through AI sensing technology, it can automatically adjust home appliances according to users' living habits and preferences, monitor environmental changes in real - time, such as air quality, and automatically adjust relevant devices to create a healthy and comfortable living environment.

China International Building Decoration Exhibition (Guangzhou) 2025, LeCheng Booth

For example, the child detection function of LeCheng smart door locks breaks the limitations of traditional devices. By using multi - frame trajectory algorithms to analyze children's moving paths in real - time, it provides safer protection for family spaces through "active analysis" and timely reminders.

China International Building Decoration Exhibition (Guangzhou) 2025, Three - Winged Bird Booth

Based on the Uhome large model, multi - modal AI interaction, and the whole - house perception network, Three - Winged Bird endows smart homes with "thinking ability". In addition to following instructions, some products can understand users' living habits, aesthetic preferences, and functional needs, actively perceive the environment and user factors, and make independent decisions. For example, they can quickly adjust lights, TVs, and audio systems to enter the cinema mode.

With the support of AI, smart homes are iterating rapidly, and the connotation of "intelligence" is also changing. Solving users' "laziness" needs is no longer the main selling point of smart homes. Understanding "people", interacting and adjusting according to people's behavior habits, and transforming into a "spatial intelligent butler", smart homes have evolved from the previous generation of "intelligent control" to the new generation of "wisdom".

In the future, as the deep - learning ability of AI improves, the AI butler will truly evolve into a highly autonomous "butler" in the family, with stronger reasoning, decision - making, and long - term planning abilities. It can manage the family budget (optimize energy consumption and subscription services), coordinate schedules (arrange housework reservation services), and handle daily affairs (such as intelligent ordering of consumables) according to more detailed user profiles of family members, becoming the core manager of family life.

Evolution 2

Interconnection and Integration

From Single - Product Intelligence to Spatial Awakening

Judging from this exhibition, smart homes have crossed the single - product stage and are moving towards deeper integration and collaboration. The fragmentation of technical standards is the root cause of the "islandization" problem. To solve this problem, the industry is accelerating the establishment and popularization of unified connection protocols and standard frameworks.

Matter Standard

PLC Platform

DALI Standard

At the exhibition site, the interconnection ecosystem camp based on the PLC platform, the global camp based on the Matter standard, and the DALI standard based on lighting competed on the same stage. Each party is actively promoting and supporting the implementation of industry - wide unified standards to build a truly "seamless - connected" smart home environment.

Demonstration of Huawei HarmonyOS Smart Home Control System

Secondly, the industry ecosystem is becoming more open. The design concept of smart home products is shifting from "becoming an entry point" to "integrating into user usage scenarios". Leading brands in the smart home field, such as home appliances (e.g., Huawei, Hisense, Bosch), lighting (e.g., Simon, Leiter, Lidelux), and door locks (e.g., LeCheng, Ezviz, Desman, Kaadas), are embracing cross - brand and cross - platform collaboration. The "ecological walls" between different sub - fields and different brands are being rapidly dismantled.

Protocols such as Wi - Fi, Bluetooth, Zigbee, and Matter have solved the main obstacles to device interconnection. Mainstream brands and product categories (lighting, temperature control, security, large home appliances, small home appliances) have basically achieved extensive networking. Devices no longer operate in isolation. "Plug - and - play" and providing overall intelligent solutions for spaces have become the mainstream, making the scene triggering and user experience more seamless.

China International Building Decoration Exhibition (Guangzhou) 2025, Bangwei Booth

In addition, enterprises such as Simon, Zhiyoufan, and Hongyan said in an interview with 36Kr that the interconnection and integration of products have penetrated into the production and design stage, and different brands are starting to jointly develop smart single products, bringing unprecedented convenience, comfort, safety, and personalized experiences to users.

As a leading platform in the industry, the China International Building Decoration Exhibition (Guangzhou) has also accelerated the integration trend of smart homes to a certain extent.

Evolution 3

Breakthroughs in Vertical Applications

"People" Become the Only Measure of Intelligence and Space

36Kr also captured the cutting - edge trends in the industry at the exhibition site. The technological evolution of space and the transformation of design concepts are breaking the original barriers in physical space, scenarios, industries, and industrial chains. The behavior and needs of "people" have become the only main line connecting spaces and intelligent scenarios.

This exhibition introduced the concept of "people, vehicles, and homes" into the real - scene display for the first time. The exhibition brought together cross - border brands such as Huawei HarmonyOS Smart Home and NIO, as well as the "Cross - Border Ecosystem Exhibition of AI - Designed Living Room", revealing future intelligent application scenarios from multiple dimensions: the car - infotainment screen can become the central control of the whole - house smart system, and the home screen can also control the car in reverse. In the process of deep integration of data sharing, scenario linkage, and personalized services, "people" have become the measure of intelligent products and spaces.

Thematic Exhibition of "AI - Designed Living Room"

With the development and overflow of smart technology and the deep combination of big data and people's specific needs, based on users' personalized needs and "small scenarios", the development of smart products with AI