36Kr Exclusive | "Feixiangji" Secures Strategic Investment, Aims to Dominate the Low-altitude Cultural and Tourism Sector with "AI + Shared Drones"

36Kr has learned that the shared drone photography brand "FlyShare" has officially signed a strategic investment agreement with a total amount of 80 million RMB. The investor is Nantian Digital Finance, a subsidiary of Nantian Information. This investment will be mainly used for the continuous iteration of technology R & D, the expansion of site layout in key national scenic spots, and the large - scale operation of equipment.

Founded in 2024, "FlyShare" is a new cultural and tourism infrastructure platform centered on "shared drones + AI computing power", which was developed by Hangzhou Aqian Technology Co., Ltd. (hereinafter referred to as "Aqian Technology") over four years. Through drone rental, automatic follow - up shooting, intelligent aerial photography, and automatic editing and synthesis, tourists can shoot drone short videos with one click.

In the past two years, the low - altitude economy has witnessed broad prospects. The Civil Aviation Administration of China once predicted that the market scale of China's low - altitude economy will reach 1.5 trillion RMB by 2025 and is expected to climb to 3.5 trillion RMB by 2035.

Meanwhile, the demand in the cultural and tourism market continues to upgrade. In 2023, the revenue of immersive cultural and tourism projects for domestic tourists increased by 68% year - on - year. The demand for "aerial perspective storytelling" among tourists has soared. However, 70% of scenic spots lack professional shooting capabilities, and the penetration rate of shared drones in the cultural and tourism scenario is still in the blue ocean.

The team has gathered experts in fields such as edge computing, visual intelligent recognition, parallel computing, and big data processing. The core team members have previously worked at Lenovo Global Research Institute, NYSE - listed companies, and leading domestic media companies, accumulating experience in artificial intelligence and cultural and tourism industry operations.

According to the founding team, the realization of shared drone shooting relies on the maturity of multiple technologies and market conditions. Firstly, the cost of drones has dropped significantly. The price of consumer - grade drones has fallen from tens of thousands of yuan to thousands of yuan, significantly lowering the threshold of industry infrastructure. Secondly, AI editing technology is becoming increasingly mature. AI video editing tools can shorten the time from "inputting materials to automatic video production" to seconds, with an accuracy rate close to 90%, solving the problem of video post - processing.

In addition, the development of 5G and edge computing also provides important support. The 5G coverage rate in scenic spots has exceeded 75%, which can support drones to transmit data in real - time and perform cloud editing, ensuring the efficiency and immediacy of services. These factors jointly create favorable conditions for the implementation of shared drone shooting.

At the business level, one of the core advantages of "FlyShare" is that it has extremely low requirements for drone pilots, and even no professional pilots are needed. Its shared drones support 6 intelligent shooting modes such as automatic following, circling, soaring, and directional following. Tourists only need to select the corresponding mode, and the drone can automatically shoot according to the preset route and automatically land in the user's hand after completion, greatly reducing the operation threshold.

The "FlyShare" team said that this ability of automatic follow - up shooting and intelligent aerial photography meets the shooting needs of tourists in scenic spots. After all, most tourists do not carry drones and lack professional shooting skills.

In addition to the convenient shooting function, FlyShare has also established an all - chain service of "hardware + algorithm + scenario": Shared drone cabinets are installed at popular spots in scenic areas, and tourists can rent drones by scanning the QR code. The shooting content is instantly turned into localized Vlogs through the AI cloud editing system, with customized templates such as time - lapse of ancient buildings and tracking of mountain and water trajectories. Tourists can directly share them on social platforms.

In the view of the "FlyShare" team, this model not only solves the pain points of tourists such as "no equipment, unable to shoot, and difficult to edit", but also brings traffic back to scenic spots through users' spontaneous dissemination.

According to the team, compared with traditional aerial photography services that charge 300 - 2000 yuan per time and cannot deliver in real - time, FlyShare's differentiation is reflected in three aspects: First, AI editing technology, relying on the self - developed algorithm of Aqian Technology, can generate exclusive content integrating the characteristics of scenic spots; Second, the advantage of scenic spot resources. The parent company has nearly a thousand scenic spot resources, which can quickly implement high - quality spots for partners; Third, the diversified revenue model includes not only equipment rental but also AI editing services, scenic spot data services, and advertising revenue sharing.

This year, FlyShare will accelerate the implementation of the "City Partner" plan, aiming to complete the layout in more than 2000 scenic spots across the country by 2025, install 30,000 terminal devices by 2026, and gradually expand derivative businesses such as cultural and tourism cultural and creative products, such as customized souvenirs based on tourists' images.