The trillion-dollar digital content industry ushers in the "HarmonyOS acceleration".

The consumption upgrade of digital content is often initiated by technology.

Nezha 2, which uses CG technology to reshape the Eastern mythological stories, ranked among the top in the global animation box - office in May this year. This summer, The Singer 2025, which was widely discussed across the internet, also provided listeners with a shocking on - site experience with the support of Mango's audio - visual technology standard. Moreover, many home - grown original digital content IPs, such as Black Wukong: Myth, are becoming cultural bridges connecting China and the world through innovative integration with technology.

In the current era of the booming mobile internet, they also verify a long - standing industrial consensus: The consumption upgrade of digital content is ultimately driven by technological innovation.

HarmonyOS Rewrites the "Value Coordinate Axis" of the Digital Content Industry

However, with the arrival of the stock era, the digital content industry generally faces the "treadmill effect". In the era of the explosion of massive content in the past, our criteria for judging good content often depended on quantitative indicators such as the "number of viewers". The platform algorithms and traffic mechanisms have trapped some creators in these indicators. Many high - quality content pieces created with great efforts have gradually been buried in the vast ocean of the internet.

The High - Quality Content Distribution Forum for the All - Scenario HarmonyOS Ecosystem at the Huawei Developer Conference (HDC) 2025 has brought a new opportunity: From content creators to consumers, from creation platforms to experience scenarios, how can the growing HarmonyOS system and ecosystem bring continuous new "acceleration" to the trillion - level digital content industry?

With the maturity of AIGC, the information content in the internet era has increased explosively. The attention and time of existing users have become more fragmented, and the criteria for evaluating content value have changed. High - quality content with real emotion, aesthetics, and accumulation has gradually become a scarce resource that goes against the trend. That's why content creators who still adhere to long - termism are more worthy of being seen and supported.

In the stock era, how to effectively reach users and how to make users associate and interact with content have become the current thinking for judging good content. Meanwhile, as users' aesthetic standards for content have improved, high - quality digital content has long become a necessity of the era.

From this perspective, HarmonyOS, the digital content foundation in the intelligent era, can bring a new "value coordinate axis" to the billion - level digital content industry with its natural advantage of all - scenario interconnection: An all - scenario, high - quality, and more intelligent content experience that shifts the industry's competition logic from the traditional "attention competition" to the new - era "interactive penetration".

As the wave of intelligence surges, how can the HarmonyOS ecosystem based on all - scenario interconnection redefine the relationship between people and digital content, thus activating the infinite possibilities for the leapfrog development of the digital content industry?

Upgraded Innovative Experience Brings All - Scenario, High - Quality, and More Intelligent Content Experience

As a type of software, games have been a content category driven by technology since their inception. The experience they offer not only requires creativity, art, and strategy but also deeply depends on breakthroughs in underlying technologies such as engine capabilities, graphic rendering, network synchronization, and AI modeling.

Take users' core demand for smoothness as an example. Honor of Kings, a national - level game, has provided a model based on the new HarmonyOS 6. For instance, through in - depth optimization of the Ark Graphics Engine, the responsiveness of Honor of Kings has increased by 21% during gameplay, providing a smoother gaming experience and ensuring that every touch closely follows the game situation.

For video content, in the traditional TV era, users' content - receiving mode was "watch what is available". However, in the mobile terminal era, users also "choose what they like". The change in users' viewing habits of video content has also affected the evolution of content production logic.

Huawei Video enables good content to speak for itself. From searching for plots, locating lines, to associating characters, Huawei Video based on AI all - around video search is constantly expanding users' experience boundaries of a film or TV work.

Meanwhile, based on distributed capabilities, users can "share videos with a tap" on Huawei Video and watch shows with friends around them. There is no need to add friends, copy links, or manually search. Just tap the tops of two devices together, and seamless content sharing can be completed. Or, through AI air - transfer of videos, for example, Huawei Pura X users can complete cross - device video content transfer with a simple "grab and release" gesture.

In the field of music, as high - quality music has become an important medium for regulating emotions and connecting with the inner world, Huawei Music is committed to bringing "good music" to everyone. On the one hand, it enables high - quality music to cover PCs, headphones, and smart cockpits, creating an immersive and on - site auditory feast. On the other hand, through the hardware scenarios of 1 + 8 devices and various software scenarios such as sports and navigation, high - quality music is integrated into every slice of life.

Some people say that in the era of fragmented information, in - depth reading has declined, but this is an overstatement. People's demand for in - depth reading has never disappeared; they just need a more convenient and intelligent way to access and immerse themselves in content. Based on HarmonyOS's system - level AI capabilities, Huawei Reading has reshaped the user reading experience chain.

From book searching to book querying, from video book - telling to sharing, note - taking, page - turning, and audiobook listening, Huawei Reading has improved the user reading experience in an intelligent way. It has also launched a 10 - billion - book donation plan and offline book clubs in hundreds of cities, achieving a full - link closed - loop of online and offline reading experiences.

Meanwhile, Huawei Browser, which covers more than 170 countries and regions around the world, has jointly created an information assistant with Xiaoyi, an intelligent agent. Relying on advanced algorithms and massive data resources, it can accurately answer users' questions about real - time information, continuously helping users expand their knowledge scope.

Huawei Weather, in combination with Xiaoyi's intelligent perception capabilities, has launched a weather intelligent agent that can provide clothing suggestions for users when they go out in the morning. It is a 24 - hour considerate meteorological expert that enables the weather application to go beyond the conventional information display function and helps users bid farewell to decision - making anxiety in daily life.

From games to videos, from music to reading, from browsers to weather applications, based on open system - level capabilities, HarmonyOS has not only achieved all - scenario experience breakthroughs in digital content but also realized more intelligent and high - quality evolution. Thus, it has transformed digital content from a one - time on - demand fast - moving consumer good into an ecological asset with active services and intelligent interactions.

Technological Empowerment and Re - innovation: HarmonyOS Enables Every Development to Reach Users' Minds

The leapfrog development of user experience often relies on an advanced technological foundation.

Based on the continuous integration of software, hardware, and cloud by the Ark Engine, HarmonyOS has achieved collaborative optimization in the ecosystem, hardware, and system, enabling HarmonyOS applications to provide an extremely smooth experience. Taking Honor of Kings as an example, the significant improvement in its responsiveness is due to the in - depth optimization of the Ark Graphics Engine in HarmonyOS. Under the optimization of the Ark Scheduling Engine, the HarmonyOS version of Honor of Kings can be played smoothly for 5 hours without lag. With the support of the Ark Multimedia Engine, it can effectively filter out background noise, and the noise - reduction effect has increased by 90%, making the entire voice - chat gameplay highly immersive.

In addition, relying on the Ark Scheduling Engine, HarmonyOS accelerates the entire process of applications, achieving instant startup, opening, and loading. Thanks to the Ark Multimedia Engine, the playback duration of audio and video has become longer, with an increase of 126 minutes in video playback time and 500 minutes in audio playback time.

If HarmonyOS is compared to a giant ship, then these Ark Engines, as their names suggest, continuously provide continuous performance power for users' daily operations, making the entire experience smoother.

In addition to performance optimization, HarmonyOS Intelligence has also evolved again on HarmonyOS 6. Xiaoyi, with a new visual design and a new HarmonyOS intelligent agent framework, has become more capable and more open.

To accelerate the in - depth integration of applications and intelligent agents, Huawei has launched the Harmony Agent Framework (HMAF) for the first time. Among them, the Xiaoyi Intelligent Agent Open Platform in the platform layer provides developers with more than 50 HarmonyOS system plug - ins and is compatible with MCP tools, supporting all - scenario intelligent agent collaboration and enabling one - stop efficient development.

In addition to providing system - level capabilities to developers, Huawei will also safeguard the entire development lifecycle of developers.

For example, Huawei Game Center provides one - stop HarmonyOS game developer services, including empowerment kits, operation services, technical capabilities, and business policies, covering the entire process from development, distribution, to operation. Huawei Game Center also organizes a series of activities such as industry expert sharing, practical training, and innovation competitions for developers, comprehensively empowering game developers in innovative development and operation.

For another example, Huawei Reading not only provides AI typesetting capabilities for publishing partners, optimizes typesetting for multiple terminals such as mobile phones, tablets, and PCs in all - scenario settings, and quickly builds HarmonyOS digital reading services. It also reduces development complexity through Reader Kit in the form of components and APIs. When millions of lines of common code are pre - integrated, developers can call them with a single click, saving a huge amount of development work.

Huawei Themes will also release new open capabilities and creation tools, such as versatile cards that can be added with a single click, allowing users to customize their desktop layouts according to their preferences. Cross - device interaction triggered by a tap to activate theme special effects also brings more social connections. Meanwhile, one - click linked panoramic skin - changing, AI voice interaction with open Xiaoyi voice capabilities, and a smooth special session with a continuous shot all provide developers with more innovative inspiration.

Finally, Cloud Kit of Huawei Cloud Space will also start a public beta for developers. In today's era when personal data privacy protection is particularly important, Cloud Kit takes data security as the foundation, privacy protection as the core, cross - device collaboration as the feature, and development efficiency as the orientation, providing developers with an "out - of - the - box" cloud - based data management solution.

It not only has an industry - leading security protection system but also enables "seamless transfer" of user data among multiple devices under this protection mechanism.

For developers, there is no need to integrate SDKs. They can quickly integrate core capabilities such as cloud synchronization and data storage into applications with just a few lines of code and a few operations on the management platform. As a system - level service, Huawei Cloud Space's data integration advantage can also avoid the operational fragmentation caused by independent design of third - party applications.

Users' needs are like an iceberg floating on the water surface, while the system - level capabilities provided by the HarmonyOS ecosystem enable developers to see the larger part hidden beneath the water. It can be said that as a protector on developers' innovation path, the HarmonyOS ecosystem is always committed to lowering development thresholds and costs, allowing every development to open a new window to the future.

Empowering the Entire Content Creation Process, HarmonyOS Creates New Growth Points for the Content Industry

With the support of system - level AI capabilities and all - scenario capabilities, the HarmonyOS ecosystem is opening a new creative door for developers and ecosystem partners. Based on the new technological foundation of HarmonyOS in the intelligent era, good content is being formed at an accelerated pace and is also being seen by more users.

In particular, the Hundred - flower Creation Service Platform, as Huawei's unified content open - cooperation platform, currently provides diversified creative service content such as account services, content services, data services, incentive services, creative academies, and support services for more than 8,000 cooperation institutions and more than 500,000 content creators.

In addition, adhering to data - science - driven content promotion and marketing, it upgrades capabilities from four dimensions: content planning, audience insight, scenario - based placement, and effect measurement. From breaking through the audience circle to effect conversion, with the support of the all - media traffic matrix, it accelerates the commercial growth of partner brands. The newly upgraded Petal One membership service covers 3 packages and 6 membership services, integrating more membership rights to enhance content value. It benefits partners' high - quality content to hundreds of millions of HarmonyOS all - scenario terminal users, drives content consumption through membership growth, and continuously creates commercial value for partners.

It can be seen that from creative tools to distribution mechanisms, Huawei has built a full - process support system from content generation, presentation, to consumption, ensuring that every creative idea has a chance to be seen by users. Technological empowerment of content not only provides creative tools for developers but also reconstructs content production, distribution, and consumption through a complete ecosystem.

Conclusion

HarmonyOS: Both a Technological Foundation and a Growth Engine

HarmonyOS 6 has introduced the HarmonyOS intelligent agent for the first time, truly changing the interaction mode between users and HarmonyOS from the traditional "user - instruction - centered" to "user - intention - centered". The intelligent experience has become more natural and open, and the relationship between people and content is being redefined. The essence of HarmonyOS as a technological foundation empowering digital content is to transform content from a one - time on - demand fast - moving consumer good into an ecological asset with sustainable services and growth.

Whether it is a three - minute song or a two - hour movie, the HarmonyOS ecosystem, through the opening of system capabilities, works together with developers, partners, and even users to endow digital content with "vitality".

Since the call for HarmonyOS was sounded on September 25, 2023, HarmonyOS has created more than 70 system - level innovative experiences. More than 9