Fellou: Become the partner everyone needs — 100 Innovative Products (18/100)
The Investment Notes are GGVC's insights, observations, and thoughts on investment, business, and technology, exploring everything about the world.
Here, you can gain:
Management experiences and first-hand research of globally outstanding technology companies;
Experience sharing from top venture capitalists and entrepreneurs;
World human history and business insights from the era of great exploration...
#100 Revolutionary Products is a brand-new sub-column of "The Investment Notes". Here, we will present excellent technology products to you and deeply analyze their unique features in innovation.
This article is the 18th one in #100 Revolutionary Products.
A corporate executive goes out for an inspection. He wants to put down his observations, feelings, and the thoughts triggered by them on paper and sort them into a well-structured and detailed report. So, who should be entrusted with this task?
I wonder if many people have ever had such an idea: In daily work, we always wish we could have another self, or even several other selves, to help us complete the tasks in our minds - one self is responsible for observation, one for research, one for organizing thoughts, and one for writing.
For tasks like writing an inspection report, neither MBA elites nor senior copywriters in the company can really help. Only we ourselves know best what we have seen, what we have thought, and what we want.
Since cloning technology cannot meet this demand yet, we can actually entrust the aforementioned work to our personal assistants or exclusive butlers. They accompany us throughout the inspection process, paying attention to every moment our eyes stop, every word we utter subconsciously, and even judging our emotional fluctuations and changes in enthusiasm through our expressions. They are the best candidates to help us complete work in many situations. Not because of their knowledge, and certainly not because of their writing skills. But because they are making great efforts to understand us, represent us, and extend us.
In Fellou's language system, such a role is defined as a "partner" - and that's why the Fellou product came into being.
In fact, in this era of the great explosion of AI, each intelligent agent plays a certain role in human society. Some play the role of an all - knowing expert, some play the role of an always - online authoritative consultant, and some play the role of a responsive craftsman or supplier. However, these identities seem to be outside the user's self. They are external brains, employees, and support forces.
As the world's first intelligent action - type browser, Fellou wants to be a co - creator in users' work. It is not just an external brain but also an intelligent agent that can be embedded in the user's thoughts and continuously learn and grow.
Why a browser?
On the basis of fully understanding users' needs and thinking habits, which carrier should be relied on to provide intelligent services to users? Obviously, it is the browser.
The browser is like an invincible general in the computer - its action space is almost infinite. It can not only access the public areas of the Internet but also reach the user's personal online space. It can also interact with the local file system and local applications. Its understanding of users is not only at the result level but also lies in the detailed control of the context of users' actions. A mouse slide or a webpage stay can become learning materials for understanding users' mental preferences. It can be said that the data recorded by the browser is almost a reproduction of the user's cyber personality.
In the past, there were three common types of browsers in the market. The first type is traditional browsers, such as Chrome, Safari, QQ, 360, etc., which are commonly used by people. Their main function is to provide users with web browsing and some information processing. The second type is called the Q&A browser, such as Doubao or Microsoft Edge, which have been commonly used in the past two years. They can assist users in translating and summarizing web content and completing some Q&A tasks. The third type can be called the retrieval - enhanced browser, which can provide users with some in - depth retrieval services.
Fellou, an action - type browser, is a brand - new category. When users want to learn about a certain topic, it can read a large amount of information on the Internet in batches, including a lot of original information from netizens, until it can generate a report. When users want to promote a new product, it can help users post on platforms like Xiaohongshu and monitor in real - time which categories are popular on the platform. It can also help users automatically retrieve information on platforms like LinkedIn, find people who match the users' needs, send interaction invitations to them, and monitor their responses.
It's like the user has enabled a senior secretary with strong capabilities and endless energy in the browser. All the retrieval, organization, thinking, and output that the user might do in the browser can be entrusted to the Fellou intelligent agent - and in a way that conforms to the user's mental preferences.
For example, in the past, when users needed to book a hotel, the intelligent agent would only present all relevant functions and resources on the whole network to the users without discrimination. However, Fellou can calculate more detailed needs through the user's browsing history - Does the user prefer to stay in the urban area or outside the city? Is the user used to taking a taxi or public transportation? Does the user have specific requirements for the living facilities such as food and shopping near the hotel? Finally, the hotel booking options provided by Fellou will be customized and personalized.
It can be said that if you want to find a cyber partner who shares your mind in work, he or she should exist in our browser. This is the starting point for Fellou to choose the browser as the carrier of intelligent services. Moreover, the browser market globally has more than 300 million users, which is a huge market.
For example, in the past, when users needed to book a hotel, the intelligent agent would only present all relevant functions and resources on the whole network to the users without discrimination. However, Fellou can calculate more detailed needs through the user's browsing history - Does the user prefer to stay in the urban area or outside the city? Is the user used to taking a taxi or public transportation? Does the user have specific requirements for the living facilities such as food and shopping near the hotel? Finally, the hotel booking options provided by Fellou will be customized and personalized.
It can be said that if you want to find a cyber partner who shares your mind in work, he or she should exist in our browser. This is the starting point for Fellou to choose the browser as the carrier of intelligent services. Moreover, the browser market globally has more than 300 million users, which is a huge market.
The "shadow" mentioned by Fellou can be understood as a reflection in a mirror. Imagine there is a very large floor - to - ceiling mirror in front of us. The mirror can reflect the whole view of our room, but it is not the real room. The shadow of us in the mirror is the intelligent agent that Fellou puts in after learning about our self.
Different from the general mirror principle in the physical world, the virtual and real counterparts inside and outside the mirror in Fellou's shadow space do not have to be consistent. In the real world, we can continue to do what we are doing at will, while the "us" in the mirror can help us complete many tasks through the mirror world. The data in the shadow space and the data in the real physical world can be connected, and the data can be shared with each other.
Generally speaking, Fellou's shadow space can help users complete corresponding tasks in three ways. Here, we can use an image that everyone is familiar with as an example: If Nobita in "Doraemon" had such a mirror, what tasks would he let his shadow in the mirror do?
First, Nobita's mother asks Nobita to weed the yard. So Nobita can summon the shadow in the mirror to the real world and send it to complete the task for him in the real world. This is equivalent to the user asking the intelligent agent to help organize local documents or manage the content of self - media.
Second, Nobita needs someone to help him do his homework. At this time, Nobita shows the homework questions to the mirror, and the "himself" in the mirror reads the question information and gives the calculated answers. This is equivalent to the user throwing a specific problem encountered in the real world to the intelligent agent in the mirror. The intelligent agent thinks out the result and then returns it to the user.
Third, if Nobita's school is organizing an outing and soliciting travel plans from students, the intelligent agent in the mirror can directly give a complete planning scheme according to various requirements - and it must conform to Nobita's personal preferences. This is very similar to the user asking the intelligent agent to help generate a marketing plan, and its style conforms to the user's consistent cognitive accumulation.
Fellou has prepared more than 700 specific task categories for users. Each task is marked with the appropriate way and environment to run, so that the operation model of the shadow space can switch automatically.
How to protect users' privacy?
I believe many people will have some concerns when reading this: As an intelligent product that knows users so well, Fellou must have mastered a large amount of users' privacy information. So, how can it protect users' privacy from being leaked or misused while providing personalized intelligent services?
First of all, Fellou will strictly abide by relevant laws on data privacy in various regions, whether it is the GDPR (General Data Protection Regulation) in the EU or the CCPA (California Consumer Privacy Act) in California.
At the same time, Fellou uses its accumulated experience and technological advantages in identity management to formulate a strict identity permission system. It also adopts KMS envelope encryption in data collection. Even if hackers break into the database, they cannot obtain the original information.
Fellou will also actively block the data that the platform should not collect. For example, users' various account passwords, ID numbers, or some private health information will not enter Fellou's information database.
Of course, we believe that protecting privacy and enjoying convenience are probably always a pair of dialectically unified demands. A truly useful product, a product that really solves practical problems for users, will actually make users willing to give up some privacy rights.
The concept of "partner" behind the brand name Fellou itself means intimacy and mutual trust. It wants to be the partner that everyone needs. It wants to help its partners improve efficiency and productivity, give partners the right to slack off, and free partners from repetitive, boring, and complicated routine work, so that they can devote their unique human wisdom to more flexible and romantic fields.