After Baichuan, Kimi quietly lays out AI + healthcare | Exclusive from Intelligence Emergence

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Written by Zhou Xinyu

Edited by Su Jianxun

According to exclusive information obtained by "Intelligent Emergence", The Dark Side of the Moon, one of the "Six Little Tigers" of large AI models, has recently made arrangements for AI medical products to improve the search quality of its product Kimi in professional fields and explore product directions such as Agent.

In response to the above information, The Dark Side of the Moon told "Intelligent Emergence" that Kimi has been continuously optimizing the quality of search information sources in professional fields such as finance, law, and medicine recently, hoping to provide users with more credible and reliable high - quality answers.

According to "Intelligent Emergence", The Dark Side of the Moon began to form a medical product team at the end of 2024 and publicly recruited talents with medical - related backgrounds in March 2025.

People familiar with the matter told us that The Dark Side of the Moon's layout of AI medical products is still in the early exploration stage, mainly to improve the functional ecosystem of Kimi itself.

As for whether it will develop a consultation service for C - end users or an auxiliary consultation tool for professional doctors, the above - mentioned person familiar with the matter told "Intelligent Emergence" that The Dark Side of the Moon "is far from the decision - making stage"; "Currently, the main task is to recruit professionals with medical backgrounds to build a knowledge base for model training and conduct Reinforcement Learning from Human Feedback (RLHF) at the same time."

For The Dark Side of the Moon, which started with To C general - scenario tools, entering the vertical and difficult medical field is an unexpected decision.

The extremely high requirements for result accuracy in medical care, the complex ecosystem of different departments, and the scarcity of publicly available high - quality medical data all make the medical field a hard nut to crack for AI companies.

However, the difficulty of entry often means fewer players. Among the "Six Little Tigers", Baichuan Intelligence has targeted a relatively competitive - free area and chosen to go all - in on medical care.

More importantly, in some high - frequency and necessary, non - clinical scenarios, AI medical care has proven its commercialization ability, such as doctor efficiency tools and patient visit management.

In the United States, an AI medical company called OpenEvidence has an AI professional diagnosis Copilot for professional doctors, with a monthly visit volume of 300,000 - 400,000, including 200,000 doctor users. The company has also established an advertising monetization model on its AI medical platform: pharmaceutical companies and medical device manufacturers can place ads, and relevant product advertising information will be recommended to doctors during the diagnosis process.

Currently, The Dark Side of the Moon's consideration of testing the waters in the medical field is to enhance Kimi's competitiveness.

Since it became popular in March 2024 with the concept of "long text" and timely advertising promotion, except for the update of individual functional components, there has been no major iteration of Kimi's product form and functions in 2024.

Many employees have expressed their concerns: while spending a large amount of money on advertising promotion, if the product capabilities do not keep up with the iteration, it will affect user retention.

This concern has become an issue that has to be considered in the current situation of intensified market competition.

In the battlefield of conversational AI products, there are not only DeepSeek, whose App has a 3 - month MAU of 190 million, but also strong competitors from large companies such as Tencent's Yuanbao and Alibaba's Quark.

The Dark Side of the Moon has realized the risk of single - function products. In mid - February, Kimi stopped advertising promotion on the Android platform and significantly reduced it on the iOS platform.

People familiar with the matter said that an internal discussion meeting lasted for nearly 6 hours, and finally it was decided to stop the aggressive advertising promotion strategy and focus on improving the product capabilities.

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