Former Anker executives enter the cross - border e - commerce AI track and secure angel - round financing from multiple top sellers | Exclusive report by Yingke

Author | Ye Danxuan

Editor | Yuan Silai

36Kr learned that recently, Hangzhou Colosseum Digital Intelligence Technology Company (LynxAI) received millions of RMB in angel - round investment from a major cross - border e - commerce seller. Huajun Overseas Capital followed the investment and served as the exclusive financial advisor. The funds from this round of financing will be mainly used for the training of product innovation models, the expansion of the R & D team, and the creation of standardized products.

It is understood that LynxAI is an enterprise that provides an Agentic AI product platform for cross - border e - commerce enterprises. It was established in 2023. Based on its self - developed product innovation model and Agentic AI framework, the company has achieved systematic solutions in aspects such as market opportunity insight, product innovation portfolio optimization, and market operation strategies for cross - border e - commerce sellers through an "AI product manager".

In recent years, AI has been continuously revolutionizing the business world. AI is being mentioned and used more and more frequently in business practices. Zhang Keyi, the founder of LynxAI, found that the current application of AI in the cross - border e - commerce industry still has a strong information tool attribute. Most cross - border e - commerce sellers only use AI to complete basic information integration work.

However, "the complexity of the global business scenarios faced by Chinese overseas enterprises is increasing rapidly, and the limitations of traditional digital tools in cognitive complexity and dynamic adaptability are gradually emerging," Zhang Keyi told Hard Kr. In the current situation of increasingly severe business involution, the demand for more accurate and efficient decision - making has become urgent.

Meanwhile, the development of Agentic AI makes it possible for AI tools to have both in - depth industry cognitive frameworks and autonomous reasoning abilities. With the help of Agentic AI tools, enterprises can improve their decision - making efficiency, cognitive accuracy, and operational flexibility in the business link from product opportunity insight to commercialization.

Zhang Keyi introduced to Hard Kr that based on past customer data, LynxAI can improve the response speed of complex business analysis to the minute level. In terms of the cognitive accuracy of product decision - making, it can achieve more than 90% decision - making reliability through the domain knowledge graph. At the same time, it has high operational flexibility and can adaptively construct a dynamic decision - making model with more than 1000 dimensions.

According to the forecast of Research and Market, the market size of AI Agents will grow from $5.1 billion in 2024 to $47.1 billion in 2030, with an average annual compound growth rate of 44.8%. Meanwhile, a report from Y Combinator shows that the market size of AI Agents is expected to reach ten times that of the SaaS industry. More than 300 vertical - field AI unicorns will emerge globally in the next three years, which indicates that corresponding intelligent agent solutions will be born in each traditional SaaS scenario during the AI cognitive revolution.

Ding Mingming, the product leader of Lynx AI, told Hard Kr that in the specific cross - border overseas business, the logic of "people, goods, and market" has become a consensus. However, how to efficiently apply this logic to market research and product strategies to solve problems such as multiple steps in new product research, long analysis processes, and product strategies being limited by the personal experience of product managers has not been solved.

Taking the product selection business in cross - border e - commerce as an example, this is a process that requires a large amount of manpower and material resources. To achieve accurate transactions, the preliminary desk research may even take dozens of days. This process relies on product managers to manually conduct cross - analysis of target categories, target customer groups, and opportunity scenarios, and manually supplement the judgment of the opportunities and feasibility of new products, and finally calculate indicators such as cost and profit.

However, in the increasingly fierce competition in cross - border e - commerce, the time window for a certain category to be a blue - ocean market is also shortening, and efficiency has become an urgent need for cross - border enterprises. Moreover, the AI cross - border tools on the market are difficult to penetrate deeply into cross - border e - commerce business because they usually can only achieve basic information integration and superficial analysis and cannot conduct anthropomorphic deduction of complex business logic. The Lynx AI team has rich experience in cross - border e - commerce operation strategies. The technology team has implanted the strategic frameworks of listed companies and major cross - border sellers into the system, and can create a "super brain" in the cross - border e - commerce industry through the collaboration of in - depth reasoning and slow reasoning of algorithms.

In response to this industry demand, Lynx AI has launched several applications based on the Agentic AI framework to assist the specific businesses of cross - border e - commerce enterprises. The "Intelligent Insight Expert Jaxx" application can dynamically scan the industry value chain through four - dimensional insights into consumers, the market, the supply chain, and technology, and timely discover new product opportunity points.

In addition, the "Intelligent Product Manager Jobs" can conduct combined product innovation and definition through comprehensive reasoning from multiple information sources, shorten the product development cycle, and improve the product success rate. The "Intelligent Product GTM Pony" formulates a clear product business success plan based on four - dimensional insights, improving the accuracy and efficiency of product sales and operation.

In terms of commercialization, Lynx AI has reached cooperation agreements with more than ten cross - border e - commerce enterprises with an annual GMV ranging from hundreds of millions to tens of billions of RMB.

The company plans to develop general standardized products in the future and cover overseas e - commerce enterprises through a platform - based self - subscription model to expand its target customer group.

In terms of the team, Zhang Keyi, the founder, has served as a senior executive in leading enterprises such as Huawei, Bull, Fosun, and Anker, and successfully led ZUOJIAJU to double its annual revenue and go public. Ding Mingming, the product and brand leader, was once a co - founder of Internet institutions such as Guokr.com. Regarding the technology team, Liu Tong, the chief scientist of the team, is a post - doctoral researcher at Zhijiang Laboratory, focusing on AI and human - computer interaction; Li Xiaoteng, the technology leader, has led important R & D businesses in well - known Internet enterprises such as Baidu and Blued, and led the product R & D team to support systems with users ranging from hundreds of thousands to tens of millions.

Investors' opinions:

When investing in LynxAI, strategic investors pointed out that "the overseas expansion of Chinese enterprises has become an inevitable trend of the times. Especially in the cross - border e - commerce field, the challenges faced by enterprises are constantly increasing. For example, the United States recently raised tariffs, requiring Chinese cross - border enterprises to provide more innovative, higher - value, and price - differentiated products to quickly adapt to market changes. However, the long training cycle and low success rate of training excellent product managers have led to a serious shortage of excellent product managers. As a deep - seated participant in the industry, the 'AI product manager' created by LynxAI can effectively help enterprises achieve effective product innovation, brand building, and business growth, which is the most core and direct value creation."

Yang Binglong, the founder of Huajun Overseas Capital, said, "In the past year, we have seen a large number of cross - border e - commerce AI applications. However, a founding team like Zhang Keyi's, which has served as core senior executives in several Chinese global enterprises with annual revenues of billions and tens of billions of RMB and has both global commercialization and full - stack AI technology capabilities, is very rare. This is also the key reason why LynxAI was able to reach cooperation agreements with more than a dozen major cross - border sellers with a scale of billions in just a few months. We believe that LynxAI will achieve its vision - using AI technology to help Chinese enterprises build global brands with'super human efficiency + super growth' - both quickly and well."