Focusing on intelligent cockpit solutions, Aibolian is bringing large AI models into vehicles | Early-stage project

As the equalization of intelligent driving sweeps across the automotive industry, the competition in intelligent cockpits has begun to shift from feature stacking to experience upgrading, and more and more companies are entering the fray.

In this ever - changing arena, a newly established Chinese company, Aibolian Technology (Shanghai) Co., Ltd., is using large AI models as its core weapon to redefine the relationship between people, vehicles, and the environment.

Aibolian is a brand newly incubated by Shanghai Irabee Intelligent Technology Co., Ltd., focusing on the application of large AI models in automotive intelligent cockpits. The brand officially started operations in June 2024, and its core team consists of elites with over 10 years of experience in intelligent cockpit development.

Zhou Enze, the co - founder of the company, told 36Kr, "We believe that the emergence of large AI models will surely bring significant improvements to software development efficiency, vehicle cost control, and users' driving experience. With the development of intelligentization, the automotive industry has entered the era of large AI models. In 2024, Aibolian was officially founded and put into operation to meet the diverse driving needs of users and create differentiated competitive advantages for automakers."

Despite being a new brand, Aibolian has already established business partnerships with leading automakers such as Great Wall, GAC, and SAIC, first - tier Tier 1 suppliers, leading large model providers, and Internet companies. What underpins this achievement is Aibolian's in - depth exploration of AI technology in automotive scenarios and the strong support from Irabee.

The current pain points of intelligent cockpits are not the lack of features, but "interaction redundancy" and "fragmented experience". Traditional cockpit systems often fall into the trap of over - stacking features, requiring users to frequently operate the screen or issue voice commands, which actually reduces efficiency.

For users, an excessive number of features are disconnected from real - world scenarios, making it difficult to meet diverse needs. For automakers, the high R & D investment in cockpits results in serious feature homogenization, making it hard to build differentiated competitive advantages.

To address these issues, Aibolian proposes a solution that combines "subtraction" and "addition". Aibolian simplifies features and forms while enhancing the experience, driving the cockpit from passive interaction to active intelligence.

Specifically, through in - depth development of large AI models, Aibolian's AI Link platform has created an AI listening - speaking module and an AI visual - tactile module based on a multi - dimensional scenario library.

Furthermore, based on multi - dimensional data such as user needs, travel purposes, environment, and vehicle usage cycles, Aibolian has built a three - dimensional scenario matrix platform and developed flexible AI agents to achieve intelligent and personalized full - scenario interaction experiences.

From commuting navigation to parent - child entertainment, from business reminders to disaster warnings, the system can automatically recognize scenarios and push personalized scenarios and services, truly realizing "the vehicle moves as the person wishes".

It is reported that Aibolian's solutions have penetrated into multiple high - frequency scenarios. Taking the "Memory Parking" product as an example, Aibolian's solution can actively recognize when the vehicle is approaching a parking lot, automatically mark the vehicle's position, collect payment codes through the camera, locate the vehicle's floor and area, automatically record the parking space, and synchronize this information to the mobile app. When leaving the parking lot, it can automatically display the payment code, achieving a full - process closed - loop of "automatic entry calibration - seamless exit payment" for every parking experience.

In terms of business, according to Zhou Enze, Aibolian has jointly developed a cockpit solution with a large domestic automaker. Multiple innovative large - model products will be launched this year. There are also plans for map and third - party ecological products targeting the overseas market in progress, and cooperation on mass - production projects with several automakers has been secured.

It is also worth mentioning that Aibolian has launched an independent financing plan. In the future, the newly injected funds will accelerate Aibolian's product R & D process and promote the implementation of its products such as the intelligent cockpit HMI with customizable features, the AI Link scenario factory, and the voice edge - side model in more vehicle models.