KeKe | Core Ultra 200H AI PC makes its global debut, joining hands with ASUS LingYao to introduce two new models. A new era of AI PC!
In the wave of rapid technological advancements, every technological innovation in the PC industry affects the market. Recently, laptops with the Core Ultra 200H processor have made their global debut. Two models of the ASUS ZenBook series - ASUS ZenBook 14 2025 and ASUS ZenBook 14 Duo 2025 - as the first laptops to be equipped with this processor, made a brilliant appearance at the ASUS ZenBook Jingdezhen Ceramic Appreciation Conference in Jingdezhen, the capital of ceramics in China. This event not only marks a new development stage for Intel's Core Ultra series processors but also indicates the comprehensive arrival of the thin and light notebook market and the AI PC era.
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The Core Ultra 200H processor is a high-end mobile processor launched by Intel based on the new Arrow Lake architecture, aiming to set a new benchmark in the field of high-performance thin and light AI laptops. This processor series has improved the CPU single-thread performance by 17%, multi-thread performance by 20%, and energy efficiency ratio by 21% compared to the previous generation, achieving a perfect balance between performance and energy efficiency. At the same time, the Core Ultra 200H series is also equipped with a new Intel Arc GPU, with an average game performance improvement of 22%. It is equipped with an Intel Arc graphics card with up to 8 Intel Xe cores and an XMX AI engine built for AI acceleration, enabling the three AI engines of CPU, GPU, and NPU to jointly bring up to 99 TOPS of AI computing power to the platform, which is 2.5 times higher than the previous generation.
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The ASUS ZenBook series has always been a leader in the thin and light notebook market, widely praised by users for its high appearance, ultra-thinness, and strong performance. The newly released ASUS ZenBook 14 2025 and ASUS ZenBook 14 Duo 2025 not only come with the Core Ultra 200H processor but also have undergone comprehensive upgrades in terms of body material, screen display, and battery life, bringing users an unprecedented using experience. The release of these two models is undoubtedly ASUS's in-depth layout and active response to the thin and light notebook market and the AI PC era.
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In recent years, with the rapid development of artificial intelligence technology, the AI PC market has shown a vigorous development trend. According to the data released by IDC, the global PC market shipments are expected to recover to around 270 million units in 2025. Among them, the AI PC shipments will exceed 100 million units, with a market share of 39%, a year-on-year increase of 98%. And Gartner's prediction is even more optimistic. It is expected that the global AI PC shipments will reach 114 million units in 2025, accounting for 43% of the total shipments, an increase of 165.5% compared to 2024. These data undoubtedly indicate that AI PC has become an important force in the PC market, and its market share and shipments are growing rapidly.
From the market trend, the outbreak of AI PC is not accidental. With the continuous maturity of artificial intelligence technology and the increasingly rich application scenarios, the demand for intelligence and personalization from PC users is increasing. AI PC can release new functions in productivity, personalization, and energy efficiency by integrating dedicated artificial intelligence accelerators such as neural network processing units (NPU), bringing users a more intelligent and convenient using experience. For example, AI PC can realize functions such as intelligent voice assistant, facial recognition unlock, and intelligent content recommendation, improving the user's using efficiency and security.
In addition, the popularization of AI PC also cannot be separated from the joint efforts of the upstream and downstream of the industrial chain. From the research and development of core hardware such as processors and graphics cards to the construction of the ecosystem such as operating systems and application software, the entire industrial chain is providing strong support for the popularization of AI PC. For example, the launch of Intel's Core Ultra series processors has injected new vitality into the AI PC market; while technology giants such as Microsoft and Google are also actively promoting the application and innovation of artificial intelligence technology in the PC field.
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As the first laptops to be equipped with the Core Ultra 200H processor, we have experienced them offline. The ASUS ZenBook 14 2025 and ASUS ZenBook 14 Duo 2025 will undoubtedly become the leaders in the AI PC market. These two models not only inherit the consistent high appearance, ultra-thinness, and strong performance of the ASUS ZenBook series but also have undergone a comprehensive upgrade in AI functions, bringing users a more intelligent and convenient using experience.
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While the ASUS ZenBook 14 2025 and ASUS ZenBook 14 Duo 2025 are equipped with the Core Ultra 200H processor, they are also equipped with large-capacity memory and high-speed solid-state drives, ensuring the advantages of the entire machine in high-performance computing and fast storage. In addition, these two models also support the latest wireless technologies such as Wi-Fi 6E, providing users with a more stable and high-speed network connection experience.
In addition to the performance improvement, the two models of the ASUS ZenBook series have also achieved a new breakthrough in aesthetic design. These two models adopt a high-tech ceramic aluminum body material, innovatively applying the precision ceramics of the aerospace industry and high-end watches to the laptop body, making it both have the warm and moist aesthetic feeling of ceramics and the light and portable feeling of aluminum alloy. This unique material and process not only enhance the texture and hand feeling of the entire machine but also make it more durable and scratch-resistant.
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In terms of screen display, the new products of the ASUS ZenBook series also perform well. For example, the ASUS ZenBook 14 2025 is equipped with a 14-inch OLED display, supporting 2.8K high resolution and 120Hz high refresh rate, bringing users a more delicate and smooth visual experience. And the ASUS ZenBook 14 Duo 2025 is equipped with two 14-inch OLED displays, supporting the ScreenPad Plus dual-screen interaction function, providing users with a more flexible and efficient working and entertainment method.
From the market trend, AI PC has become an important force in the PC market, and its market share and shipments are growing rapidly. And the release of the two models of the ASUS ZenBook series is undoubtedly ASUS's in-depth layout and active response to the AI PC era. These two models not only inherit the consistent high appearance, ultra-thinness, and strong performance of the ASUS ZenBook series but also have undergone a comprehensive upgrade in AI functions, bringing users a more intelligent and convenient using experience.
It can be foreseen that with the continuous maturity of artificial intelligence technology and the increasingly rich application scenarios, the AI PC market will usher in a broader development prospect. And the two models of the ASUS ZenBook series, as the leaders in the AI PC market, will lead a new era of thin and light notebooks and AI PCs, bringing users a more intelligent and convenient using experience.
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The AI PC market will usher in a broader development prospect. With the continuous maturity of artificial intelligence technology and the increasingly rich application scenarios, the demand for intelligence and personalization from PC users will continue to grow. This will drive PC manufacturers to continuously increase their R & D investment in AI technology and launch more PC products with AI functions.
At the same time, with the continuous expansion and maturity of the AI PC market, the cooperation between the upstream and downstream of the industrial chain will also be closer. Core hardware manufacturers such as processors and graphics cards will work hand in hand with ecosystem manufacturers such as operating systems and application software to jointly promote the prosperous development of the AI PC market. In addition, the government and enterprises will also increase their support for the AI PC market and promote its wide application in education, medical care, finance and other fields.
As a leader in the thin and light notebook market, the ASUS ZenBook series plays an important role in the AI PC market. With the powerful performance and AI computing power of the Core Ultra 200H processor, as well as the unique aesthetic design and screen display technology, the two models of the ASUS ZenBook series will become the leaders in the AI PC market, bringing users a more intelligent and convenient using experience.
Looking forward to the future, with the continuous development of artificial intelligence technology and the acceleration of the application process, the AI PC market will usher in a broader development prospect.