Keke | Comprehensive AI, creating the most amazing products for consumers! Honor Magic 7 Series
October 30, 2024, Shenzhen — At the highly anticipated Honor Magic7 new product launch event in the tech industry, Zhao Ming, the CEO of Honor, unveiled the mysterious veil of this smartphone that combines technology and art with a profound and detailed group interview. This launch event is not only an important iteration of the Honor Magic series, but also a concentrated display of Honor's deep cultivation and continuous innovation in the field of AI technology. Zhao Ming had an in-depth and candid exchange with dozens of media present on multiple dimensions such as the new product pricing, AI technology application, market strategy, and the company's future development.
1. Pricing Philosophy: Adhering to the Core Price Range to Deliver Consumer Value
When talking about the pricing strategy of the Honor Magic7, Zhao Ming showed his thoughtful and farsightedness as an industry leader. He emphasized that Honor has always adhered to the concept of creating the most recognized and stunning products for consumers in the core price range. This concept is not only reflected in the pricing of the Honor Magic7, but also a concentrated manifestation of the Honor brand spirit.
Zhao Ming pointed out that although the global supply chain is currently facing many challenges, and the prices of key components such as chips have risen significantly, Honor has not transferred the cost pressure to consumers. Instead, Honor chooses to absorb the pressure caused by the cost increase through internal optimization, technological innovation, etc., to ensure that the Honor Magic7 remains high-quality while the price is still affordable.
"We firmly believe that only by truly standing in the perspective of consumers can we win the recognition of the market." Zhao Ming said, "The pricing strategy of the Honor Magic7 is a vivid manifestation of this concept. We hope that through this product, more consumers can enjoy the convenience and fun brought by technology."
2. AI Technology: Reconstructing the Mobile Phone Experience and Leading the Future Trend
As one of the core competitiveness of the Honor Magic7, AI technology has become another major focus in the group interview. Zhao Ming detailed the layout and achievements of Honor in the field of AI technology, showing Honor's strong strength and forward-looking vision in technological innovation.
He recalled that Honor keenly perceived the huge potential of AI technology as early as four years ago and began a forward-looking layout. From the initial low-power geofencing technology to the wide application of AI in multiple aspects such as the operating system, screen, communication, photography, and battery life today, Honor's AI technology has achieved a leap from quantitative change to qualitative change.
Zhao Ming emphasized that AI technology not only improves the user experience of the mobile phone, but also makes the mobile phone more intelligent and more understanding of consumers. For example, through AI technology, the Honor Magic7 can intelligently adjust the screen brightness, optimize the photography effect, improve the communication quality, etc. according to the user's usage habits and needs, bringing more personalized and more intimate services to users.
"AI technology is profoundly changing our way of life and work." Zhao Ming said, "Honor will continue to increase investment and R & D efforts in the field of AI technology to promote the development of the mobile phone industry in a more intelligent and more humanized direction."
3. The Return of the GT Series: Strengthening the Brand Gene to Meet Diversified Demands
In the group interview, Zhao Ming also gave a detailed interpretation of the return of the Honor GT series. He said that the return of the GT series is an important measure for Honor to strengthen the brand gene of Internet mobile phones and young people, and also an important layout for Honor to meet the diversified needs of consumers.
Zhao Ming pointed out that the current mobile phone market competition is increasingly fierce, and consumer demands are also increasingly diversified. The Honor GT series has become a favorite mobile phone brand for young people with its excellent performance, fashionable design, and affordable price. The return of the GT series this time will further enhance Honor's competitiveness in the Internet mobile phone market and meet the needs of more young consumers.
At the same time, Zhao Ming also emphasized that the return of the Honor GT series is not a simple product replication or price competition. Instead, Honor will inject new vitality and connotation into the GT series through high-quality R & D strength and market ability, making it the first choice brand for young people to pursue fashion, personality, and quality.
4. Looking Forward to the Future: Adhering to Innovation-Driven Development to Lead the Industry
In the final part of the group interview, Zhao Ming looked forward to the future development of Honor. He said that Honor will continue to adhere to the innovation-driven development strategy, increase R & D investment and layout in new technologies and new fields. At the same time, Honor will also actively expand the international market to enhance the brand influence and competitiveness.
Zhao Ming emphasized that the future development of Honor is inseparable from the support and trust of consumers. He said that Honor will always adhere to the consumer-centered concept, continuously improve the quality of products and services, and bring consumers a more high-quality and more intelligent technological experience.
"We believe that only by continuous innovation and progress can we win the recognition and support of consumers." Zhao Ming said, "Honor will continue to work hard to become a trusted smart phone brand for consumers and lead the development and progress of the mobile phone industry."
The launch of the Honor Magic7 not only demonstrates Honor's innovation strength and technical background in the field of smart phones, but also reflects the company's deep insight and satisfaction of consumer needs. Through adhering to the core price range, deeply cultivating AI technology, strengthening the brand gene of the GT series, and adhering to the innovation-driven development strategy, Honor is gradually building a more complete and more competitive product system and market layout. In the future, Honor will continue to be consumer-centered, promote the development and progress of the smart phone industry, and bring consumers a better technological life.