Promote the innovative development of the building economy. Jinan Ping An Finance Center has been rated as the new landmark of China's building economy in 2024.
Recently, the 2024 China International Fair for Trade in Services · Beijing Forum on China's Building Economy was held at the China National Convention Center. Bruno, the President of the World Trade Point Federation, the former Vice Minister of the Ministry of Commerce, and more than 300 building economy experts and representatives of well-known enterprises gathered in Beijing to discuss the new model of innovative development of the building economy. At the meeting, the Jinan Ping An Financial Center project, which is about to be delivered and put into operation within the year, won the "2024 New Landmark of China's Building Economy" award thanks to its landmark location in the Jinan CBD and the attractiveness of benchmark enterprises.
Award-winning photo
The Jinan Ping An Financial Center is the second tallest building among the five super high-rise buildings "Mountain, Spring, Lake, River, and City" in the Jinan Central Business District - with a total height of 360 meters and a total construction area of 226,000 square meters, including a 62-story main tower office building and 22,000 square meters of commercial facilities. Relying on the advantages of Ping An Group's comprehensive financial platform, the Jinan Ping An Financial Center is positioned to build a comprehensive headquarters base and financial industry center. At the same time, it shoulders the social responsibility of environmental protection enterprises, adopts energy-saving design, and builds a green building. The project has obtained the dual certifications of LEED Gold and China Green Building Three Stars.
Project real scene
At the same time, the conference announced the establishment of the "Building Economy and Headquarters Economy Branch of the China Association for the Promotion of Industrial Development", and Ping An Real Estate Beijing Regional Company was awarded as one of the first batch of member units. At the roundtable forum after the conference, Xing Lei, the Managing Director of the Real Estate Office Building Management Department, shared how landmark buildings represented by the Ping An Financial Center can continuously improve customer satisfaction from the customer perspective through three innovations of "service, space, and technology"; at the same time, how to strengthen government-enterprise cooperation from the industrial perspective, attract more new-quality productive enterprises that are in line with the regional industrial development direction, and help optimize and upgrade the industrial structure.
Forum site
Building an industry with buildings and prospering a city with industries, the building economy has always been an important carrier for industrial and economic development. Including the Jinan Ping An Financial Center project, the series of office buildings represented by the Ping An Financial Center operated by Real Estate in the "city core" areas of high-energy-level cities such as Beijing, Shanghai, and Shenzhen, demonstrate the ability of Real Estate to create landmark products. In the future, Real Estate will continue to focus on improving the operational capabilities of commercial buildings, continuously improve the software and hardware configuration of the space, provide exclusive services for settled enterprises, create urban core landmark buildings, create development value for enterprises, create emotional value for customers, create asset value for property owners, and create industrial value for society, and help the urban development transformation with the building economy as the carrier.