Fenbi AI: Certain Increment in the User Pool of 70 Million
It is often said that "the end of the universe is taking the civil service exam." Recently, the age limit for civil service exam registration has been relaxed from 35 to 38 years old. However, judging from the information disclosed by some provinces, the number of recruitment positions is decreasing.
For example, in 2026, the planned number of recruits in Guangdong Province will be 5,640 less than this year, a decrease of 32.38%. Among the 9,395 positions announced, 1,922 clearly require a postgraduate degree, accounting for 20.45%, which is a significant increase compared to 15.10% in 2025.
For candidates, the introduction of the new policy has alleviated the "age anxiety." However, the difficulty of the civil service exam is increasing, and the requirements for academic qualifications are also rising. The continuous increase in the number of applicants year after year has diluted the passing rate. As a result, in the civil service exam training industry, both users and enterprises are becoming more competitive, sparing no effort to find the tricks to improve scores.
"I'd like to share a sentence. In an era of abundant resources, intelligent efficiency is the only scarce resource."
On November 15th, Fenbi, a leading enterprise in the education and training industry, held an investor research conference in Beijing. Liu Shuai, the vice president of Fenbi's business and the person in charge of the civil service exam business, explained the company's original intention for investing in AI in this way. Fenbi has always adhered to the concept of maximizing users' learning efficiency through AI products. With a vast amount of resources, it helps users find precisely suitable learning resources to improve scores quickly and effectively.
Taking the "AI Question - Solving System Course" launched in April this year as an example, on the day after the release of the registration announcement for the 2026 National Civil Service Exam, the single - day sales volume of this product exceeded 14,000 orders.
The data provided by Liu Shuai shows that the "AI Question - Solving System Course" has increased users' learning efficiency by at least 29%. Li Mengyuan, the principal of Fenbi's North China region, further added that with the empowerment of AI, users' learning efficiency has increased by nearly 40%, and the average score in mock exams has increased by 15 - 20 points.
Judging from such results, Fenbi has provided a reference sample for the entire civil service exam training industry.
Interface of Fenbi's AI Question - Solving System Course
01. Leading with Technology, Making AI Truly Take Root
"Users' learning habits have changed."
In the observation of Wei Liang, the president of Fenbi, today's candidates' acceptance of online learning is quite different from before.
As time goes by, the optimization effect of AI is getting better and better, and users' acceptance of AI products is also increasing, especially in economically developed regions. "If you ask AI a question, after analyzing the knowledge points, it can draw inferences from one instance. By recording and refining your weak points, it can give suggestions for later learning."
Of course, Fenbi's improvement in AI technology has not happened overnight. Since its establishment in 2015, Fenbi has always been driven by technology to develop products, providing users with more efficient exam - preparation plans.
Specifically analyzed from the technical level, Fenbi's development can be divided into three stages.
The first stage was at the beginning of Fenbi's establishment, which was also the period when the mobile Internet was booming. Fenbi developed the first comprehensive online question - bank APP in the recruitment exam training industry. In Wei Liang's recollection, the APP was well - received as soon as it was launched. At that time, Fenbi better solved the "pain points in exam preparation" such as users having to search for learning materials everywhere, the general incompleteness of online and offline questions and their explanations.
Based on the foundation of the first stage, in the second stage, Fenbi launched live - streaming courses and self - developed leading live - streaming technology in the entire industry, including seamless playback connection with zero delay and question interaction. It is reported that during the peak period of Fenbi's live - streaming, the number of online users once reached a peak of 150,000, and Fenbi's live - streaming technology can accommodate 1 million users online at the same time.
R & D Process of Fenbi's AI
In 2022, ChatGPT was released, and large - scale AI models emerged. It was also from this year that Fenbi entered the third stage of its technological development. It gradually applied early - stage artificial intelligence technologies including "natural language processing functions" from "modules" such as intelligent practice and essay correction.
In August last year, Fenbi released its self - developed large - scale model for the civil service exam vertical field. After technological evolution, more C - end products were launched. In terms of functional innovation, the company launched modules such as "wrong - question collection and intelligent practice," which were well - received by a large number of users. It also launched products such as "Fenbi AI Teacher, AI Interview Evaluation, and AI Question - Solving System Course."
According to Fenbi, in the first half of 2025, the cumulative sales of the AI Question - Solving System Course exceeded 16 million yuan, with about 50,000 transaction orders. The annual cumulative sales are expected to exceed 100 million yuan. In July this year, as an important part of the AI product strategy, the AI Question - Solving System Course was significantly upgraded, creating an intelligent exam - preparation closed - loop of precise diagnosis, dynamic planning, and targeted practice for users.
As of now, among the nearly 200,000 users who have purchased the AI Question - Solving System Course, 90% are old users who have registered for more than a year and made their first payment. Next, Fenbi expects to continue to deepen the integration of AI and education scenarios. Its AI hardware products have been launched this year, and AI products for state - owned and central - enterprise exams and social job - hunting and recruitment are also about to be launched.
Judging from the current results, relying on the learning experience feedback of 70 million registered users and the real teaching and research data of hundreds of senior teachers deeply involved in the front - line of the civil service exam, Fenbi's AI products have a competitive advantage that other platforms can hardly surpass in the short term in key links such as user practice, evaluation, and interviews.
Fenbi's Investor Research Conference
02. Breaking the Tradition, "Double Improvement" for Fenbi and Users
"AI can make the impossible triangle in education possible."
In the view of Chen Jianhua, the CTO of Fenbi, AI technology can simultaneously meet the three major requirements for education: "high - quality, large - scale, and personalized" - that is, providing high - quality and personalized services that are "tailored to each individual" for a large - scale population.
Compared with traditional offline training courses, the core advantages of Fenbi's products applying AI technology are obvious.
First of all, AI can provide personalized learning paths according to users' levels, breaking the traditional course model.
For example, the core of Fenbi's AI Question - Solving System Course is to break the "one - size - fits - all" course schedule of traditional courses. It will precisely draw a personal ability map based on users' past learning situations and evaluation results. AI will use users' dynamic training data to determine in real - time whether their learning progress has achieved the stage goals, making the exam - preparation rhythm precisely match personal needs and giving users control over their learning.
Another example is Fenbi's AI interview evaluation product, which can break through the limitations of time and space, simulate the exam - room environment, and more effectively improve the efficiency of interview preparation compared with real - person simulated Q&A.
In terms of synergy, AI technology can also better complement the original courses.
In Fenbi's OMO premium courses, systems such as "pre - class selection" and "intelligent attendance" are applied. According to the data provided by Liu Shuai, from August to October, the repurchase rate of Fenbi's flagship product, the online system course, increased by 10% year - on - year. Due to the good feedback on the full - price courses, 30% of users repurchased other AI products, and the two complemented each other.
From the perspective of enterprises improving management efficiency, the 24/7 online AI teacher has reduced the entire industry's dependence on teaching staff. Roughly estimated, the book cost of Fenbi's AI Question - Solving System Course has also decreased from 21% to 15%.
Meanwhile, Fenbi is constantly increasing its investment in technology.
The financial report shows that in the first half of 2025, Fenbi's R & D expenditure reached 108 million yuan, with continuous and stable investment. According to Chen Jianhua, the company has a research and technology team of nearly 200 people, 80% of whom come from well - known domestic and foreign universities.
Fenbi's internal evaluation data also shows that in the question - answering scenario, Fenbi's self - developed large - scale model for the vertical field outperforms general large - scale models such as DeepSeek in subjects such as language, logical reasoning, general knowledge, and data analysis, which fully confirms its technological leadership and commercialization ability in the civil service exam training field.
As of now, the number of users of Fenbi's various AI products has exceeded 15 million person - times, the number of AI - paying students has reached 1.5 million, the cumulative number of AI interview evaluations has reached 4.7 million times, and the number of users participating in AI interview evaluations has reached 350,000. In addition, according to the company's management's expectations, the sales volume of Fenbi's AI Question - Solving System Course in 2025 is expected to be 200,000 orders, and the goal was achieved ahead of schedule in November.
It is a clear fact that as users' usage habits gradually move towards AI, the growth logic of enterprises will also change. And Fenbi has taken the lead in establishing market recognition and technological barriers during this critical window period.
At the end of the research conference, Zhang Xiaolong, the founder and CEO of Fenbi, also emphasized that Fenbi's future vision is to take AI technology as the core, continuously optimize teaching and research results, and occupy an absolute dominant position in the industry. The company will also always adhere to an open and trustworthy corporate culture, and adhere to the application of cutting - edge technology, avoiding short - term profit temptations, focusing on improving efficiency and quality, and building core competitiveness that can withstand the test of time.
It is believed that in the future, the conversion rate of relevant orders and the application scope of Fenbi's AI products will be further expanded, becoming a key factor in business expansion and valuation improvement. By then, in the education and training field, AI technology will truly step from behind the scenes to the forefront, becoming the cornerstone for continuously enhancing the company's profit resilience and laying a solid foundation for the company's long - term value.