AI-powered image search for factory sourcing, the Cloud Chain Initiative lays out a B-end supply and demand platform for the furniture industry.

B2B public pool derived from the frontline pain points of the furniture industry, the industrial Internet infrastructure of the trillion-scale furniture market

As the world's largest furniture production base and distribution center, Shunde, Guangdong gathers more than 20,000 furniture manufacturing enterprises, supporting a trillion-yuan national home furnishing market. However, behind the trillion-yuan market, there are long-standing industry pain points that have not been resolved for many years. With the development of the Internet information era, the explosion of online information has instead made the connection between supply and demand more chaotic. Tan Rongbiao, a practitioner who has been deeply engaged in the furniture industry for a long time, has a deep understanding of this. He found that no matter dealers, design companies, buyer teams or foreign trade companies and other demand-side users, they can never match the right supply factory in one step. Meanwhile, most small and medium-sized factories across the country face difficulties in expanding their business due to cost reasons and cannot accurately find demand-side users. Therefore, the industry has long lacked an accurate and efficient docking platform. It is precisely by seeing this long-unsolved market demand that Tan Rongbiao founded Foshan Cloud Chain Plan Technology Co., Ltd. Cloud Chain Plan is positioned as a vertical B2B comprehensive ecological platform for the furniture industry, hoping to connect the supply and demand sides of the home furnishing industry through digital tools, create new growth space for the whole industry, and solve the four long-standing core stubborn problems of the industry: asymmetric supply and demand information, low efficiency in finding factories, opaque performance, and fragmented channel chains.

The industrial chain positioning and user portrait of the Cloud Chain platform

1. Cloud Chain does not replace any party in the industrial chain, does not compete with industry players for business, and does not engage in third-party transactions. It only serves as the B2B public pool and digital infrastructure for the furniture industry. It digitalizes, structures, and makes the information, capabilities and services of all roles in the industrial chain searchable, evaluable and precipitatable. It empowers the whole industrial chain through technology and ecology to reduce costs and increase efficiency, and achieves win-win results for the whole industry instead of subverting the original industry pattern, which fundamentally avoids the risk of industry resistance.

2. This project is a pure B2B platform with no C-end users. Its core users are divided into six categories, accurately covering more than 13 million B2B market entities in the whole industrial chain: dealers / full-case companies, designers / soft decoration companies, source factories (finished and semi-finished product factories), furniture logistics companies, third-party quality inspectors, original brands | OPC, etc.

Panoramic view of Cloud Chain's business ecology: one core, two wings and three ecologies, building a full-link closed loop of furniture industry Internet

1. Core underlying layer: The Tianti AI technology system and 15 self-developed image-search-image models integrate large AI models, image recognition, recommendation algorithms, data analysis and multimodal technologies to provide a technical base for the whole ecology, realizing millisecond-level product matching, accurate traffic distribution and full-process data supervision. It converts the unstructured information of the furniture industry scattered in WeChat, picture albums, Moments and personal experience into searchable, matchable and evaluable structured data. In short, it makes people find products more accurately, and factories do not need manpower to upload products to the platform fully automatically, which is faster.

2. Left wing: Basic service ecology (high-frequency rigid demand to build user stickiness), including 1. product search and matching system, 2. third-party inspection service system, 3. logistics supervision service system.

3. Right wing: Value-added service ecology (core profit to build business closed loop), including 1. original brand support plan, 2. OPC new furniture talent incubation system, 3. industry training and education system.

4. Top layer: Industrial collaborative ecology (long-term barrier to build industry infrastructure), which opens up the full-link data collaboration of upstream material factories - midstream production factories - downstream circulation channels - supporting service providers, realizes flexible production, accurate matching of supply and demand, and efficient collaboration of the industrial chain, builds the industrial Internet infrastructure of the furniture industry, and finally forms four core barriers of "data, credit, standards and traffic".

Profit model, core principle: no mandatory transaction commission, no damage to industry transaction habits, establish a high-density public pool with extremely low threshold, and realize diversified monetization with "low-cost inclusive + large-scale coverage"

Phase I: Short-term cash flow profit: 1. Annual access certification fee for more than 13 million B2B users, 2. Sub-account certification and line service fee for the whole platform.

Phase II: Mid-term core profit: 1. Third-party inspection service commission, 2. Precise advertising and traffic value-added services, 3. Industry training and education income.

Intellectual property rights and technical barriers

1. Core technology has applied for a number of domestic and international invention patents and 30 software copyrights, building a complete intellectual property protection system.

2. The vertical algorithm for the non-standard product attributes of the furniture industry has extremely strong first-mover advantage, which cannot be replaced by general-purpose technologies. The larger the data volume, the more accurate the algorithm is, forming a positive data closed loop.

3. All core technical team members have more than 15 years of experience in Internet technology management, with practical experience in building a 10-billion-level platform from 0 to 1, leading the industry in technical capabilities. The core value of our team lies in: real industry pain points, clear product direction, implementable technical path, and sufficient initial industry resources to support cold start. The founder team understands the industry, and the technical team understands products, forming a perfect complement of "industry + technology", which is the core guarantee for the success of the project.

MVP model construction and required financing funds

1. As an early-stage project after the MVP verification, many local dealers and small and medium-sized factories in Shunde have experienced the platform services. A local dealer in Shunde who does foreign trade orders said that in the past, when looking for non-standard furniture of specific styles, he often had to visit several industrial zones to inquire about factories, but now he can match the corresponding factories in a few minutes with the image search function, and the efficiency has more than doubled. The person in charge of a small and medium-sized furniture factory also mentioned that in the past, the cost of recruiting and maintaining staff for operating online platforms was very high, but now with the Cloud Chain system, all products can be uploaded in half a day, which greatly reduces the cost.

2. Cloud Chain targets a home furnishing industry market size of 1.2 trillion yuan, with a user base of more than 13 million B2B users. The future reachable market space of the platform exceeds 100 billion yuan, with a very high valuation ceiling. It is planned to raise 10 million yuan first by releasing 10% equity, and the raised funds will be mainly used for product iteration and optimization and full-domain market promotion.

Easter egg: In the current era of full automation that Didi and food delivery riders are about to usher in, a large number of jobs are about to disappear. The arrival of the Cloud Chain Plan not only solves the problem of industry development, but also solves the problem of people's livelihood and employment, creating a large number of jobs (independent registration to enjoy employment benefits).