The population on Mars reaches one million, and Elon Musk has been assigned the greatest KPI in human history.

Elon Musk's latest OKR has been exposed.

This time, it's no longer just a simple market value target or revenue expectation, but a space endeavor full of Musk's romanticism:

Send humans to Mars, build a city, and reach a permanent population of one million. Judging from the population alone, this scale is larger than many small counties in China.

The dream is very grand, and the time required for investment is obviously very long, full of uncertainties.

How to ensure that SpaceX can keep going along this path?

Elon Musk's Mars OKR Exposed

Musk's "outrageous OKR" is part of SpaceX's sprint towards an IPO.

What was recently exposed is that the SpaceX board of directors approved a compensation plan. Information shows that Musk will receive 200 million shares of super-voting restricted stock.

The so-called super-voting restricted stock is an incentive measure. It's not just about giving money. It also means stronger control over the company, but generally, certain conditions need to be met to unlock it.

Taking Musk as an example, to unlock this equity, the prerequisite is to achieve these two goals:

The first goal: Build a city on Mars with a permanent population of over one million. This is actually Musk's long - standing vision. As early as 2017, he publicly stated that about one million people are needed to build a self - sufficient city on Mars.

The second goal is to bring SpaceX's market value to $7.5 trillion, equivalent to over 51 trillion RMB, more than four times SpaceX's current valuation, equivalent to five Teslas.

Since SpaceX is not listed yet, it's not clear how much these 200 million shares are worth, so it's impossible to calculate Musk's net worth at that time.

But whether it's about net worth or not may not be very important to Musk. After all, he is already the richest man on Earth and the richest man on Mars. Having more money just means increasing the gap with the second - richest person in the world.

What Musk really values is actually the control over SpaceX. So this time he took preemptive measures to reduce internal and external interference factors and ensure that he can smoothly obtain these 200 million shares of equity.

Elon Musk's Preemptive Defense

In addition to the compensation plan, another noteworthy point in the recently exposed information is that SpaceX has granted Musk an absolute power:

Without Musk's personal consent, SpaceX cannot remove him from the position of chairman or CEO.

In other words, at SpaceX, only Musk can fire Musk, and the board of directors and shareholders have no right to remove him.

This is actually a lesson Musk learned from Tesla.

In 2018, when Musk served as both the chairman and CEO of Tesla, some shareholders challenged him at the Tesla shareholders' meeting, saying that the positions of chairman and CEO should be held by two different people, trying to weaken Musk's influence on Tesla. The shareholder's proposal was rejected at the meeting.

Seven years later, last year, since Musk devoted a large part of his energy to Washington and was unable to handle multiple tasks, which affected Tesla's performance, some investors publicly pressured, saying that Tesla needed a new CEO. It was reported that several Tesla directors even contacted headhunters for this, but later the Tesla board of directors denied it.

This experience had a direct impact on Musk. As long as the company's current system allows others to seek his position, the grand long - term goal may be terminated due to short - term performance and shareholder pressure.

A similar storm will not occur at SpaceX because only Musk has the right to decide his own departure.

In addition, the registration location of SpaceX is also quite interesting. SpaceX is registered in Texas, which is also the place where Musk decided to move Tesla after his sky - high compensation was rejected last year. It is said that Texas relatively protects the rights of CEOs and the board of directors.

Now, Musk has blocked internal and external interference factors outside as much as possible. The biggest remaining problem is: time.

After all, building a city with a population of one million out of thin air is not an easy task even on Earth, let alone on Mars, a planet that humans have never set foot on.

At over fifty years old, Musk wants to send us to Mars, build a city, and maintain a population of one million.

How long will this take?

Does Musk have some hidden longevity black technology?

This article is from the WeChat official account "Intelligent Vehicle Reference", author: Yifan. Republished by 36Kr with authorization.