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AWE2026 Concludes: AI Technologies Make a Central Appearance, and the Momentum of Industrial Innovation Continues to Be Released

时氪分享2026-03-15 18:40
AWE2026 has concluded, with AI driving a new vision of smart living and a 30% increase in the number of visitors.

On March 15, the 2026 China Appliance & Electronics Expo (AWE2026) came to a successful conclusion. This four - day exhibition attracted over 1,200 leading domestic and international enterprises and innovative forces, comprehensively outlining a new picture of smart life driven by artificial intelligence. At the Shanghai New International Expo Centre, the exhibition was bustling with visitors and the atmosphere was enthusiastic. According to the preliminary statistics of the AWE Organizing Committee, the number of visitors in the new international exhibition area is expected to increase by more than 30% compared with the previous session.

Image source: AWE

At the opening ceremony of AWE2026 held in the Shanghai Eastern Hub International Business Cooperation Zone, Tao Xiaonian, the chairman of the China Household Electrical Appliances Association, on behalf of the organizer, delivered a welcome speech. He said that in the current wave of global innovation in the household appliance and consumer electronics industries, AWE2026 closely adhered to the theme of "AI Technology, Smart Future", targeted the core direction of cultivating and developing new - quality productivity, and comprehensively displayed the cutting - edge achievements in fields such as intelligent terminals, smart mobility, health technology, embodied intelligence, and computing infrastructure. Today, AWE has become an important window to understand the development context of China's household appliance and consumer electronics industries and foresee the future trends of smart life technology.

Industry Gathering and Media Attention, Fully Demonstrating the Value of the AWE Platform

The platform value of AWE2026 in terms of internationalization, forward - looking nature, and authority has been further enhanced. More than a hundred visiting groups, including those from the Ministry of Industry and Information Technology, the Ministry of Commerce, the China National Light Industry Council, relevant departments of the Shanghai Municipal Government, domestic and international distributors and manufacturers, domestic and international industry associations, executives of multinational enterprises, and overseas customers of Chinese enterprises, gathered at the site to witness the new achievements in the industry. At the same time, AWE2026 attracted a large number of consumers and technology enthusiasts to visit and experience, fully demonstrating the broad appeal of AWE in both the industrial and consumer sectors.

Image source: AWE

This AWE was prominently reported by many domestic and international TV stations, including China Media Group (CMG), Dragon TV, and Fuji TV. Multiple CMG programs, such as "Evening News" on CMG's Comprehensive Channel, "First Time" on CMG's Financial Channel, "China News"/"Global Today" on CMG's Chinese International Channel, and "News Studio" on CMG's News Channel, focused on the upgrading of the household appliance industry empowered by AI, new products in the fields of household service robots and smart mobility, and conducted comprehensive reports and in - depth interpretations of AWE2026. In addition, authoritative media such as Xinhua News Agency, People's Daily, Economic Daily, China Daily, and Guangming Net also reported on the grand occasion of the exhibition.

AI Reconstructs Products and Ecosystems, Presenting a Panoramic View of New Trends in Smart Life

The most prominent trend at AWE2026 is that AI has become the core focus of the entire industry. AI is becoming the underlying driving force for enterprises to reshape product logic, scenario logic, and ecosystem logic. Centered around the exhibition theme of "AI Technology, Smart Future", major enterprises at AWE2026 demonstrated how AI deeply impacts all aspects of smart life.

In the field of smart homes, AI - enabled household appliances, with stronger sensing technology and computing power, can automatically recognize the environment and actively judge users' needs in high - frequency scenarios such as food preservation, cleaning, cooking, water purification, and air management. Through function innovation that addresses real - life pain points and multi - device linkage, they bring a new and comfortable smart home experience. Haier Smart Home exhibited the newly upgraded AI Eye 2.0 and launched the Seeker series equipped with this technology, becoming the current industry's highest - level L4 intelligent household appliance series. Huawei HarmonyOS Smart Home welcomed a comprehensive experience upgrade, with the debut of Xiaoyi Butler 6.0, which is deeply integrated with large - scale AI models and has stronger semantic understanding ability, enabling more accurate control of home devices. Hisense significantly upgraded three core technology solutions: generative laundry and care, generative food preservation, and active air management, deeply integrating the capabilities of Hisense's self - developed Xinghai large - scale model, achieving a leap from "human - controlled intelligence" to "intelligence - controlled life". Siemens displayed the iQ700 Oxycare washer - dryer combo equipped with the new AI intelligent washing technology, which can monitor the dirt level in water in real - time and intelligently adjust the washing program, truly realizing "system self - adaptation" in intelligent washing and care. Panasonic's globally - first four - drum all - heat - pump washer - dryer - refresher ALPHA G5 "Big Four Wash" made its debut at the exhibition, creating a one - stop overall washing and care solution.

Image source: AWE

Robot technology has begun to be deeply integrated with household appliances, leading to the collective appearance of a new species - "household service robots" - at AWE. These "limbed" household devices, with the ability to perform complex tasks or control other household devices, have entered household scenarios such as kitchens, living rooms, and cleaning areas. Haier Smart Home launched three categories of household service robots: cleaning, companionship, and household chores, including the "Haiwa Cleaning Robot", "Haiwa Companion Robot", and "Haiwa Chore Robot". Hisense released three products: the butler robot Savvy, the companion robot Moii, and the humanoid robot Harley. Fangtai displayed the world's first robot kitchen, equipped with the industry's first "growing" kitchen embodied intelligence system. Through the precise cooperation of high - precision robotic arms and humanoid robots, it realizes full - process unmanned operation from cooking to cleaning. Products that meet the segmented needs of households, such as the Roborock G - Rover wheel - legged vacuum cleaner robot, the MOVA "flying" vacuum cleaner robot Pilot 70, the world's first split - type AI companion robot TCL AiMe, the ECOVACS AI bionic companion pet robot "Maotuaner", and the Dreame clothes - folding robot, also made their debut at AWE2026.

Image source: AWE

In the field of embodied intelligence, AI has enabled general - purpose robots to have the "brain" to explore the physical world. Pioneer products such as humanoid robots and quadruped robot dogs have started to explore industry applications. In the newly - established "Innovative Technology Exhibition Area" at the New International Exhibition Area, Unitree's humanoid robot G1 performed a boxing match, Magic Atom's humanoid robot Z1 demonstrated the same "Thomas spin" move as in the Spring Festival Gala, Tashizhihang's A1 robot demonstrated its flexible wire harness assembly ability that broke the Guinness World Record, Yuandian Intelligence's wheel - arm collaborative robot N1 showed delicate operations such as unscrewing bottle caps, and Zhishen Technology's wheel - legged robot Tongchui M1 demonstrated its obstacle - crossing ability, collectively presenting the phased achievements of embodied intelligence products in terms of perception and motion control. In addition, Tesla's upcoming third - generation humanoid robot also made its debut at the exhibition, being Tesla's first large - scale mass - produced robot version.

Image source: AWE

In the field of cutting - edge display, display terminals, as the visual center of the home and an important entrance to digital entertainment, continue to evolve towards higher image quality, higher color reproduction, and stronger immersion. Sony's new - generation true - color RGB TV had its global first public image - quality display. Hisense brought the world's first exquisite four - core RGB - MiniLED TV, the UX 2026 model, achieving a maximum color gamut of 110% BT.2020. TCL brought the world's first flagship TV TCL X11L equipped with SQD - Mini LED display technology and displayed multiple printed OLED products, laying out the "screen universe" ecosystem. LG exhibited multiple high - profile products such as the LG Signature OLED T transparent TV and the LG 136 - inch Micro LED TV. Changhong's Golden Label T70S, as the industry's first RGB Mini LED TV with simultaneous control of light and color fields, made its debut at the exhibition. Through its self - developed Lingmou AI perception system, it achieves a high degree of fit between the picture and the environment.

Image source: AWE

In the field of intelligent hardware, AI is rapidly shifting from cloud - based capabilities to terminal hardware itself. Many intelligent glasses were displayed at AWE2026. Robam released the world's first AI cooking glasses equipped with the industry's first large - scale AI model "Shishen" in the cooking field. The Qianwen AI Glasses G1 with the built - in Qianwen large - scale model made its debut. Thunderbird Innovation launched its first intelligent glasses local - life application "Thunderbird Smart Life". Aftershokz exhibited two innovative AI glasses, the OpenGuide AI and OpenVision, for the visually impaired and sports enthusiasts respectively for the first time in China. Rokid's AI glasses demonstrated a practical teleprompter function, and the relevant booths were all very popular. In addition, Ugreen brought the new Ugreen iDX series of AI NAS equipped with the LLM language model. Dreame released its self - developed flagship processor "Chixiao 01" for the smartphone field. Insta360 exhibited the 8K panoramic camera X5. Many exhibitors collectively displayed the latest products of AI's accelerated implementation in the consumer electronics field.

Image source: AWE

In the field of automobiles and smart mobility, mobility products are becoming important intelligent terminals connecting home scenarios, urban services, and personal data. Each enterprise displayed its core technologies. HarmonyOS Smart Mobility's "five - domain co - appearance" was presented at Huawei's full - scenario exhibition area. Among them, the Zunjie S800 and Wenjie M9 are both equipped with the new 896 - line dual - optical - path image - level lidar, which is the highest - line - count lidar in mass production in the industry. BYD adopted a dual - core layout of "smart ecosystem + flash charging", made its debut of the flash - charging technology at the exhibition, and presented a "1 + 6+X" ecosystem product matrix, covering vehicle - home interconnection, phone - vehicle interconnection, and ecosystem services. Tesla mainly exhibited the Cyber Off - road Travel Vehicle, equipped with multiple leading technologies such as a 48V low - voltage architecture and steer - by - wire. Dreame Auto brand's global debut of the SUV concept car Nebula NEXT 01X under the Starry Sky Project. NAVEE displayed its smart mobility matrix, including multiple products such as flying go - karts, water flyers, and smart coupes. Two - wheeled products such as the Ninebot MAX G3 scooter and the Shouqu Technology electric motorcycle K95C Max also made their debut at the exhibition.

The Eastern Hub Exhibition Area displayed new products brought by many enterprises. Lenovo's rollable Leigon Pro Rollable concept AI PC, BOE's intelligent driving cockpit HERO 2.0, and Intel's third - generation Core Ultra processor had their China debuts. ZTE's first AI - native mobile phone nubia M153, equipped with ByteDance's Doubao intelligent agent, opened a new paradigm of human - machine interaction. Zhibot's "Lingxi X2" humanoid robot, with the ability of complex emotional interaction, interacted closely with the audience. XPeng Aeroht's "Land Aircraft Carrier" flying car and Yufeng Future's M1 eVTOL "air taxi" depicted the future picture of the low - altitude economy. DeepRobotics' quadruped robot demonstrated the latest breakthroughs in embodied intelligence. Youwei Technology and Bose jointly launched the world's first active - noise - cancellation AI hearing aid, bringing clear communication to the elderly. Anker Innovations' eufyMake UV printer E1 refreshed the imagination of creative tools with its three - dimensional texture technology.

Jiang Feng, the executive chairman of the China Household Electrical Appliances Association, said in an interview with CMG's News channel that the development goal of China's household appliance technology innovation during the 15th Five - Year Plan period is to achieve a high - level innovation leadership, with the overall technological innovation ability of the industry reaching the global leading level and a number of world - class technological innovation leading enterprises and top - notch talents. AWE2026 is a vivid footnote to the industry's development, demonstrating the vitality and potential of China's household appliance and consumer electronics industries in the global technological innovation landscape.

Consumption - Promotion Activities in Full Swing, Expanding the Spill - over Effect of the Exhibition

On March 13, the launch ceremony of the 2026 National Household Appliance, Digital, and Smart Product Consumption Season was held at the AWE site. The China Household Electrical Appliances Association released the "2026 China Household Appliance Consumption Trend White Paper", which pointed out that China's household appliance consumption is shifting from "meeting basic needs" to "pursuing quality experience" and from "single - product replacement" to "scenario renewal" and "life renewal".

AWE2026 actively responded to the national strategy of expanding domestic demand and the policy of replacing old consumer goods with new ones. The "AWE Renewal Shopping Festival", jointly created by the AWE organizer and platforms such as JD.com, Tmall, Douyin Mall, and Suning.com, was held during the exhibition. Through the resonance of platform resource subsidies and brand content dissemination, the AWE Renewal Shopping Festival effectively carried forward the enthusiasm of the exhibition, ignited consumers' enthusiasm for replacement, fully demonstrated the significant effect of stimulating consumer demand with high - quality supply and promoting consumption upgrading with scenario experience, and also released the spill - over effect of the two - way linkage between the